“Thom understands markets. Thom understands business. Most importantly, Thom understands people. He does so by seeking conversations with people to understand others' viewpoints, and then working to amalgamate others' needs with a business's strengths and future dreams. When you have Thom working on your company's and products' culture and direction, you will have a better company and product, and most importantly, a happier and better served customer base.”
About
Seasoned product and growth marketing leader with a decade of comprehensive experience in…
Contributions
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How can you use existing content to reach new audiences?
If you've already created the content, diversify how you're distributing it. If you have a solid blog post, for example, expand that into longer form content, something akin to an ebook. Share the longer form content (with CTAs embedded throughout the content!) across your digital channels. Then find an SME to do a webinar or pitch to a podcast that you can share out. This is a great way to expand the reach of your content. I like to look for opportunities to share content on forums where people are asking questions (Stackoverflow, Quara, Reddit, etc). You can give a brief answer and link to your content on your site, giving people an opportunity to dive deeper.
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How can you use keyword clustering to avoid cannibalizing your keywords?
To prevent keyword cannibalization with keyword clustering and get the most out of your SEO play: - identify what keywords you want to own - group them based on categories - identify which content theme is ideal for each category - create a content strategy for the keyword and content - audit exiting content and optimize/repurpose what you already have or create new content to fill keyword gaps
Activity
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Over 10,000 apps were created on LlamaCoder in the first 24 hours since launching! Here are the analytics, my favorite apps created, and how much it…
Over 10,000 apps were created on LlamaCoder in the first 24 hours since launching! Here are the analytics, my favorite apps created, and how much it…
Liked by Thom Crowe
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So excited I got to speak at an MBA class at SF State University and tell them all about #B2B marketing, demand generation and marketing #automation.…
So excited I got to speak at an MBA class at SF State University and tell them all about #B2B marketing, demand generation and marketing #automation.…
Liked by Thom Crowe
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New AI site dropping later this week! It's a site that can build full React apps using Llama 3.1 405B (like the calculator app below). An open source…
New AI site dropping later this week! It's a site that can build full React apps using Llama 3.1 405B (like the calculator app below). An open source…
Liked by Thom Crowe
Experience
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Recommendations received
14 people have recommended Thom
Join now to viewMore activity by Thom
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Is it a problem for one organization to dominate an open source project? In our latest pod we talk about Organization Participation in Open Source…
Is it a problem for one organization to dominate an open source project? In our latest pod we talk about Organization Participation in Open Source…
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Scaling SEO from 30k monthly visitors to over 200k monthly visitors is no small feat. And to do it in a year?!? 🤯 Bennet Johnson has done just…
Scaling SEO from 30k monthly visitors to over 200k monthly visitors is no small feat. And to do it in a year?!? 🤯 Bennet Johnson has done just…
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I’m reflecting on a Sunday well spent discussing democracy, public service and much more with former President Bill Clinton and Secretary Hillary…
I’m reflecting on a Sunday well spent discussing democracy, public service and much more with former President Bill Clinton and Secretary Hillary…
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59 out of our first 100 customers were fellow Y Combinator companies. 🧡 Post-pivot, the YC network/community, and bookface (YC's internal forum)…
59 out of our first 100 customers were fellow Y Combinator companies. 🧡 Post-pivot, the YC network/community, and bookface (YC's internal forum)…
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