Tony Cohn

Tony Cohn

Sacramento, California, United States
4K followers 500+ connections

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About

I am a seasoned online marketing professional who specializes in growing partnerships and…

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Experience

  • Everflow - Partner Marketing Platform Graphic

    Everflow - Partner Marketing Platform

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    San Francisco Bay Area

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    Austin, Texas, United States

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    Oklahoma City, Oklahoma Area

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    Sacramento, California Area

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    Toronto, Ontario, Canada

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    Boulder, Co

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    Sacramento, CA

Education

Licenses & Certifications

Publications

  • Sample of Written Works

    Various

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  • 5 Reasons Why Rewarding Ads Outperform Traditional In-App Ads

    Application Developers Alliance

    By providing a “win-win” for both developer and user, rewarding ad units are dramatically outproducing traditional in-app ad units. According to a recent study update by MonetizePros, average eCPMs on Android and iOS devices range from $0.15-$2.00 for banner ads and $2.00-$5.00 for interstitials. Compare that to the traditionally higher average eCPMs of rewarding ad units (which often range into $30+ territory) and it’s clear to see that traditional in-app ads may be on their way out. So, why…

    By providing a “win-win” for both developer and user, rewarding ad units are dramatically outproducing traditional in-app ad units. According to a recent study update by MonetizePros, average eCPMs on Android and iOS devices range from $0.15-$2.00 for banner ads and $2.00-$5.00 for interstitials. Compare that to the traditionally higher average eCPMs of rewarding ad units (which often range into $30+ territory) and it’s clear to see that traditional in-app ads may be on their way out. So, why are rewarding ad units so effective? Let’s find out!

    See publication

Languages

  • English

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