About
I am a marketing and customer experience leader with over 25 years of experience in…
Articles by Wanda
Activity
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Thanks to the team from Walker Quarries for putting the 100% battery electric F-150 Lightning through its paces on site, fitted with our Fleet Site…
Thanks to the team from Walker Quarries for putting the 100% battery electric F-150 Lightning through its paces on site, fitted with our Fleet Site…
Liked by Wanda Young
Experience
Education
Volunteer Experience
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Volunteer Staff
Special Olympics Seattle Corporate Challenge
- Present 6 years 1 month
Arts and Culture
Represented ESPN Leadership team at the Unified Corporate Challenge and supported the athletes in the opening games and at the Awards Ceremony.
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Event Organizer
Bentonville Film Festival
- 6 months
Arts and Culture
Worked with the founders, Trevor Drinkwater and Geena Davis to support the Y1 efforts to help diverse and female filmmakers gain commercial success thru Walmart and other outlets by providing strategic guidance, networking and speaking at various events.
www.bentonvillefilmfestival.com -
Advisor
Givsly
- Present 3 years 6 months
Science and Technology
Doing good and giving back while doing business
Honors & Awards
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THE CMO TECHNOLOGY LEADERSHIP AWARD
CMO Club
The CMO Technology Leadership Award is based on a marketing executive’s demonstrated leadership in leveraging technology (data, analytics, platforms, and partnerships) that delivers break-through marketing and business success for their brands.
https://thecmoclub.com/news/2020-cmo-awards-winners -
Forbes, The World's Most Influential CMOs 2018, #38
Forbes
CMOs uniquely represent the voice of the customer, the deep understanding of whom is critical to business success today. Meanwhile, the CMO role’s scope and complexity is much broader than it has ever been. Describing ESPN’s digital transformation journey, Wanda Young asserts that work culture and the network’s approach to consumers both need to become more diverse and flexible. Focused on enhancing the ESPN fan experience, her global Life Needs Sports campaign celebrates the powerful role…
CMOs uniquely represent the voice of the customer, the deep understanding of whom is critical to business success today. Meanwhile, the CMO role’s scope and complexity is much broader than it has ever been. Describing ESPN’s digital transformation journey, Wanda Young asserts that work culture and the network’s approach to consumers both need to become more diverse and flexible. Focused on enhancing the ESPN fan experience, her global Life Needs Sports campaign celebrates the powerful role sports play in customers’ lives, targeting customers across channels by keying into culturally relevant moments from the NBA, WNBA, and MLB — along with quirkier competitions, like the Scripps National Spelling Bee. Prior to ESPN, Young held leadership positions at Walmart and AllTel Wireless.
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The Most Powerful Women 2017
CableFax
The Magazine's annual power list of women in cable and internet.
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Women Worth Watching
Diversity Journal, Profile in Diversity
"Becoming a leader is a journey I'm on - I'm never finished. Being open to the idea that we are all works in progress is important because it means you are open to feedback and the idea of constant improvement."
Wanda Young -
AdWeek Top 50
Adweek
http://www.adweek.com/news-gallery/advertising-branding/nfls-dawn-hudson-tops-adweek-50-list-vital-leaders-tech-media-and-marketing-167980
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AdWeek Top 50 - 2014
AdWeek
http://www.adweek.com/news/advertising-branding/50-executives-make-their-bosses-look-good-160860
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AWNY Changing the Game
Advertising Women of New York
http://www.adweek.com/sa-article/matching-values-social-wanda-young-vp-media-digital-and-partnership-marketing-walmart-156737
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Most Powerful Women in Mobile Advertising
Business Insider
http://www.businessinsider.com/the-most-powerful-women-in-mobile-advertising-2013-9#3-wanda-young-vpmedia-and-digital-marketing-at-walmart-26
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AdAge Women to Watch
Ad Age
http://adage.com/article/special-report-women-to-watch-2009/women-watch-2009-wanda-young/136949/
Organizations
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Mobile Marketing Organization
Global Board
- Present -
The Advertising Research Foundation
Board Member
-https://thearf.org/about-arf/arf-board-of-directors/
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Marketing 50
Member
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Bentonville Film Festival
Governing Board of Advisors and Steering Committee
-www.bentonvillefilmfestival.com
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ANA Alliance for Family Entertainment
Associate Director
-http://www.businesswire.com/news/home/20150130005040/en/Association-National-Advertisers%E2%80%99-Alliance-Family-Entertainment-Names
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Mobile Marketing Association
Global Board and Committee Member
-http://www.businesswire.com/news/home/20131014005442/en/MMA-Announces-Global-Board-Members-Millennial-Media%E2%80%99s
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Allyship is active, not passive. It requires authenticity, empathy, and learning. Greg Cathey, thank you for being my ally - even when I’m not in…
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Happy Monday everyone! Thrilled to share a highlight from my recent visit to Dearborn, MI last week, where I had the pleasure of meeting the…
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10 years is pretty cool. Thank you Salesforce and everyone (you know who you are) who helped me along this journey. Look forward to the next 10.
10 years is pretty cool. Thank you Salesforce and everyone (you know who you are) who helped me along this journey. Look forward to the next 10.
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