About
William White was appointed Chief Marketing Officer of Walmart in May 2020. He is…
Articles by William
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A Different Kind of Ad Campaign for a Different Kind of Membership
A Different Kind of Ad Campaign for a Different Kind of Membership
By William White
Activity
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This recognition is a testament to the incredible work of our innovative, talented team driving the Walmart brand forward at the speed of culture…
This recognition is a testament to the incredible work of our innovative, talented team driving the Walmart brand forward at the speed of culture…
Shared by William White
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A can of Coke can be $0.50 at a grocery store, $1 at a vending machine, $5 at a theme park, and $10 at a concert. Same Coke. The only thing…
A can of Coke can be $0.50 at a grocery store, $1 at a vending machine, $5 at a theme park, and $10 at a concert. Same Coke. The only thing…
Liked by William White
Experience
Education
Licenses & Certifications
Volunteer Experience
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Board Member
Walmart Foundation
- Present 2 years 2 months
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Board Member
Mobile Marketing Association
- Present 4 years 1 month
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Board of Directors
Children's Theatre Company
- 5 years
Arts and Culture
http://www.childrenstheatre.org/
Honors & Awards
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2024 Forbes Most Influential CMOs
Forbes
https://www.forbes.com/sites/sethmatlins/2024/06/20/the-2024-forbes-worlds-most-influential-cmos-list/#anchorTag-1-665643481cc0cc23af402263
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2023 Forbes Most Influential CMO
Forbes
https://www.forbes.com/sites/sethmatlins/2023/06/22/the-forbes-worlds-most-influential-cmos-list-2023/?sh=728a68674bab#anchorTag-1-648a0dba2088737b4174ae4d
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Adweek Brand Genius
Adweek
https://www.adweek.com/brand-marketing/walmart-cmo-william-white-keeps-the-essential-retailer-relevant/
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Rolling Stone Marketing Rockstars
Rolling Stone
https://www.rollingstone.com/culture/culture-news/the-20-marketing-leaders-shaping-the-creator-economy-1234680575/
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Forbes Entrepreneurial CMO
Forbes
https://www.forbes.com/sites/sethmatlins/2023/04/17/the-2023-forbes-entrepreneurial-cmo-50/
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2022 Forbes Most Influential CMOs
Forbes
https://www.forbes.com/sites/sethmatlins/2022/06/23/the-forbes-worlds-most-influential-cmos-list-2022/?sh=2689b3751b8a
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CMO Customer Experience Award
The CMO Club
https://thecmoclub.com/news/2021-cmo-awards-winners
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2021 Forbes Most Influential CMOs in the World
Forbes
https://www.forbes.com/sites/martyswant/2021/09/29/worlds-most-influential-cmos-2021/?sh=35d78f2d4b55
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Campaign 2021 Trailblazing Marketer Award
Campaign
https://www.campaignlive.com/article/cmo-50-william-white/1718058
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Most Innovative CMOs in the World
Business Insider
https://www.businessinsider.com/the-most-innovative-chief-marketing-officers-of-2021-5
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Adweek 2021 CMO Award
Adweek
https://www.adweek.com/brand-marketing/30-standout-cmos-who-have-perfected-the-art-of-the-pivot/
Recommendations received
5 people have recommended William
Join now to viewMore activity by William
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Excited to share Walmart's first-of-its-kind shoppable runway show that decodes the coolest trends, according to kids. “School Style Decoded” makes…
Excited to share Walmart's first-of-its-kind shoppable runway show that decodes the coolest trends, according to kids. “School Style Decoded” makes…
Shared by William White
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Jolly good fun working on this Runway extravaganza for Walmart. This entire cast of kids and Kat, boldly bringing their brilliant skills and…
Jolly good fun working on this Runway extravaganza for Walmart. This entire cast of kids and Kat, boldly bringing their brilliant skills and…
Liked by William White
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A proud moment last night in Paris, attending the Opening Ceremony together with business partners, with Antoine de Saint-Affrique and many other…
A proud moment last night in Paris, attending the Opening Ceremony together with business partners, with Antoine de Saint-Affrique and many other…
Liked by William White
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Bullish portfolio brands are going to the Olympics 🏅 Bandit, a running apparel brand, is outfitting Team Saint Vincent & The Grenadines. Two of…
Bullish portfolio brands are going to the Olympics 🏅 Bandit, a running apparel brand, is outfitting Team Saint Vincent & The Grenadines. Two of…
Liked by William White
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Join me in Denver at the great HOW Design Conference on September 23, where I'll be sharing insights I've learned from leading creative inside the…
Join me in Denver at the great HOW Design Conference on September 23, where I'll be sharing insights I've learned from leading creative inside the…
Liked by William White
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Bandit for Team Saint Vincent & The Grenadines. Shafiqua Maloney & Handal Roban, both 800m runners, proudly represent their nation at the Paris 2024…
Bandit for Team Saint Vincent & The Grenadines. Shafiqua Maloney & Handal Roban, both 800m runners, proudly represent their nation at the Paris 2024…
Liked by William White
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Pinch me—Bandit is going to the Olympics as the official kit provider of Team Saint Vincent & The Grenadines. Watch the teaser below. Kit reveal…
Pinch me—Bandit is going to the Olympics as the official kit provider of Team Saint Vincent & The Grenadines. Watch the teaser below. Kit reveal…
Liked by William White
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Today The Coca-Cola Company reported strong Q2 financial results. Our updated 2024 guidance reflects momentum in our business in the first half of…
Today The Coca-Cola Company reported strong Q2 financial results. Our updated 2024 guidance reflects momentum in our business in the first half of…
Liked by William White
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The No Boundaries relaunch at Walmart is here!!!! Beyond proud of the work that the whole team has done to bring this brand to life. There is so much…
The No Boundaries relaunch at Walmart is here!!!! Beyond proud of the work that the whole team has done to bring this brand to life. There is so much…
Liked by William White
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