Bill Pierce

The electric vehicle (EV) revolution is much farther along than many people realize. Mainstream news tells only part of the story, for instance the 100% tariffs placed on Chinese EVs by the US. China is leading the global EV industry, and is nearing 50% adoption. The US is worried that its carmakers will be in big trouble if Chinese EVS are allowed to be sold in the US, because of their low prices and high quality. Tesla is the leader in the US, selling the most EVs, however having a downturn at the moment. I write about this on my site EVinfo.net and share to my Linkedin. Because EVs have zero emissions, EV adoption is a major factor in fighting climate change. If you are passionate about cleantech, I recommend blogging about EVs.

According to the American Trucking Associations, Trucks move roughly 72.6% of the nation's freight by weight. Truck shipments are wasteful. The truck is frequently empty on the return trip, and less than full capacity. The Environmental and Energy Study Institute (EESI) says trucks are a significant source of pollution, emitting 7% of U.S. greenhouse gas emissions in 2020. Fleet electrification of heavy duty trucks has a long way to go at 1.2% globally in 2022. Most trucks are diesel. Rail is the most fuel efficient, especially when shipping large volumes over long distances, creating less pollution. Rail has a lower cost-per-ton-mile than truck shipping. Trains require less energy and can carry the freight equivalent of 300 trucks.

Reporting on your company's sustainability goals and achievements is key in 2024. More and more consumers are supporting businesses that show they care about the environment and fight climate change. Many companies are doing this currently, positioning themselves over competitors. The electric vehicle revolution is exciting, and I'm proud to be a part of it. There are a few ways companies can get involved and leverage EVs to their advantage. One is to install EV charging at your location for your customers and employees. Another is to buy or lease electric fleet vehicles and replace gas fleet vehicles. Post about these achievements frequently on social media, and you'll attract more customers.

Raising awareness and knowledge about the electric vehicle (EV) industry is what I do. My site, EVinfo.net is an EV industry publication delivering information and news about electric vehicles (EVs) to encourage EV adoption. The electrification of our nation’s fleet, which will reduce emissions caused by gas-burning vehicles, is a cornerstone of conquering climate change. Three things that will drive mass EV adoption in America are: Lower vehicle prices and cost of ownership. Removing the EV charging barriers. Releasing massive education for buyers and dealers. Education is what i focus on. My articles give advice to EV adopters about the many challenges they face.

There are many benefits, challenges, and opportunities in cleantech and circularity. In my online business, EVinfo.net, I report on the electric vehicle (EV) industry. EV adoption faces a lack of education. As a marketer, one part of my job is educating the driving public about the many benefits of driving electric over gas vehicles. The circular economy, which involves sharing, leasing, reusing, repairing, refurbishing and recycling existing materials and products as long as possible, is often not mentioned in the EV industry. I try to include it, and encourage my followers to get involved with reusing, repairing, refurbishing and recycling as much as possible. As a leading writer and marketer I use my influence to accomplish this.

Market validation is very important for cleantech startups. Many times, new companies are started with a passion for wanting to fight climate change and doing good for the environment. These are good starting points and commendable. However, an eye toward targeting customers and clients, profitability and growth needs to be a main focus from the beginning. An example is the electric vehicle (EV) industry. I'm an EV influencer. My site EVinfo.net evolved through learning many lessons. I do freelance writing and offer it to B2B EV industry businesses and organizations. This is now successful, however it hasn't always been. Start with a clear business plan, which clients to target and how to target them. That's the ideal way to do it.