Director of Sales

Inspired by our partners, guided by our purpose

Lifeblue is a full-service digital agency and Certified B Corporation that’s proud to boast end-to-end web development, design, data analytics, and content services, as well as a growing product arm of our business: TurnStyle. 

Our remote-first team works with incredible partners ranging from NBA teams to Heifer International and the Country Music Hall of Fame. In joining our vibrant, collaborative group, you’ll become part of Lifeblue’s 17-year legacy of humanizing digital experiences.

Who you are

Are you a strategic thinker with a passion for driving sales growth, building sustainable client relationships, and delivering exceptional client service? As our first Director of Sales, you’ll do just that by serving as an expert on TurnStyle’s end-to-end sales processes and best practices in the context of business priorities and go-to-market strategies in the event and ticketing space.

In this role, you’ll be responsible for supporting and elevating the teams that build relationships with TurnStyle clients to deeply understand their needs for ticketing solutions, guide them through TurnStyle offerings, and advise them in buying and configuring what maximizes their value within their budget.

Our ideal candidate will have thrived in fast-paced environments before, ideally leading high-visibility initiatives at a multi-product SaaS company where they’ve made a proven and measurable impact. 

What you'll do

Sales Strategy & Execution

• Develop and execute a strategic sales plan to achieve revenue targets and drive business growth through effective customer acquisition, retention, and upsell strategies
• Stay up-to-date on industry trends, market dynamics, and competitor activities to identify opportunities for innovation and differentiation
• Identify process pain points and areas of opportunity to improve sales productivity and efficiency
• Partner with product owners to ensure appropriate relative prioritization of process enhancements
• Partner with internal stakeholders to understand interdependencies and design the ideal sales processes in the appropriate platforms

Team Leadership

• Lead and mentor a team of sales professionals, providing guidance, support, and coaching to ensure their success
• Foster a culture of accountability, collaboration, and innovation
• Establish and monitor key performance indicators (KPIs) to evaluate team and individual performance, adjusting strategies as needed.
• Analyze the impact of new product launches and identify changes required to existing sales processes to maximize launch outcomes

Client Service & Engagement

• Cultivate and maintain strong, long-lasting relationships with clients, understanding their needs and challenges to provide tailored solutions and maximize client satisfaction
• Work closely with internal stakeholders to ensure alignment between customer needs and product offerings
• Ensure overall Lifeblue brand values of Service, Empathy, Intention, and Gratitude are upheld and infused into the service side of client engagement

Pipeline Management

• Lead and manage the overall sales process and required internal and external coordination from lead generation to deal closure
• Implement effective pipeline management including deal discovery, qualification, staging, and accurate forecasting
• Actively develop sales opportunities, manage customer interactions, communications, trials, and reports
• Effectively manage the business as it relates to ongoing sales activity including pipeline forecasting, organizational mapping, contracts, proposals, and legal

What you’ll need

• 8+ years of direct B2B sales sales leadership experience, preferably in the SaaS industry
• Experience taking deals through the sales cycle from engaging customers to closure
• Ability to plan and manage at both the strategic and operational levels
• Experience in selling products or services in a start-up and scale-up environment
• A passion for sustainable client relationship management and a commitment to delivering exceptional client service
• Excellent communication and interpersonal skills, with the ability to effectively influence and negotiate at all levels of an organization
• Analytical mindset with the ability to leverage data and metrics to inform decision-making and drive continuous improvement
• Experience leading and managing both sales & service team members, with a focus on coaching, mentoring, and professional development
• Passion for innovation and technology, with a keen interest in staying abreast of industry trends and developments

Bonus Points

• Prior experience supporting startup companies through Series A and B funding
• Prior experience defining and leading Sales & Service initiatives for a SaaS product 

Why us? 

Lifeblue is committed to fostering an inclusive and flexible environment that encourages team members to thrive – both at work and outside of it. We care about your health, families, and future so our total rewards program offers a full range of benefits, including:

• A robust healthcare package to take care of you and your dependents
• A 401K with a generous 4% match to help you plan for the future
• A flexible, results-only work environment centered on trust and support with unlimited time off
• Paid parental leave for new parents of any kind to focus on their growing families 
• A bi-annual technology stipend that allows you to own your computer and be comfortable in your home office
• A yearly professional development allowance that supports your learning and growth
• Virtual and in-person social events, fun partner perks (like Mavs tickets, trips to Medieval times, and more!), along with a two-week holiday break each year to reset

If that sounds like a team that you’d like to join, we encourage you to apply, whether you check all the boxes or not. We’re focused on cultivating a community of people who can grow with us, and you might be the person we’re looking for, even if you don’t realize it yet. Notably, we encourage members of traditionally underrepresented communities to apply, including people of color, LGBTQ-identifying people, veterans, and people with disabilities.