From the course: Digital Marketing Trends

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Creating your digital twin: An interview with Helen Todd

Creating your digital twin: An interview with Helen Todd

From the course: Digital Marketing Trends

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Creating your digital twin: An interview with Helen Todd

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- Hi, everyone. We're going to be doing something a little bit different today on Digital Marketing Trends. I'm going to be talking with Helen Todd, who is the first person in Cincinnati, Ohio to have a digital clone made. But, you know, there's a lot more to Helen than that. She's a founder of an agency Sociality Squared that's been around since 2010 and helps companies activate their social media strategies. She is also the host of the Creativity Squared podcast, YouTube channel and newsletter where she talks about all things tech. Now we're going to bring Helen on in a second, but first let's hear from Helen's digital clone, Helen 2.ODD. - Hello to Martin's Digital Marketing Trends students. I'm Helen, 2.ODD, the AI digital clone of Helen Todd, your guest for today. Did you know that the digital avatar market is projected to be $270 billion by 2030? Custom synthetic avatars like me are part of this market. This is no…

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