From the course: Following Up after a Sales Meeting
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Phrases that turn prospects off
From the course: Following Up after a Sales Meeting
Phrases that turn prospects off
- Old habits die hard, so let's look at some of the follow-up phrases commonly used by sales people that do more harm than good. Let's dive right in. The number one mistake, starting your follow-up email message with just checking in or just wanted to follow up. Right off the bat, you're telling your prospect this is about me, give me this or that. It comes across as really annoying and doesn't position you as a person bringing value to the table. Similarly, saying that you're calling just to touch base or circle back doesn't given the prospect any incentive to talk to you. Warm up the call or email by telling them exactly what you'll cover, which must be something that adds value for them. Another phrase you should avoid when following up is I'm sorry. Apologizing for emailing or calling is something we do as a sign of good manners with good intentions. Sorry to interrupt your day. But if we stop to think about what we're actually saying, we're subconsciously putting ourselves in a…