From the course: How to Become a Project Management Entrepreneur

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How to market yourself

How to market yourself

- To start bringing in work, you need to make people aware of what you do and that you're available. Fortunately, in the internet age, there are a lot of ways to do that. The good news is that you don't have to put your face on a billboard or buy expensive TV ads. The most effective approach is using your network. Tell the people you know about the services you offer, your background and skills. The more people know about you, the more they can share with others. Take the time to craft a thoughtful message, so you can tell people quickly and professionally what you're looking for and what you have to offer. Think of it as your elevator pitch. You want to be able to deliver your message in the time it takes to ride a few floors in an elevator. This pitch works equally well with your network as well as potential clients. Because the message is short and straightforward it gives the person you're speaking with what they…

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