From the course: How to Monetize on YouTube

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Perform SEO research

Perform SEO research - YouTube Tutorial

From the course: How to Monetize on YouTube

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Perform SEO research

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- [Instructor] To maximize the revenue that you earn from YouTube, it's important to make search engine optimization part of your content production process. The better optimized your videos are for search engines, the more traffic they'll receive, and in turn, the more money you'll make. So what factors contribute to SEO on YouTube? The video title is probably the most important aspect of your video when it comes to ranking in search engines. You want to make sure that all of the primary keywords related to your video are in that video title because it carries the most weight when search engines scan your video. The video description is also important. Generally, it's a good idea to expand upon your video title in the description. Be more specific regarding what the video shows. It's a good idea to use synonyms of words in your title in the description to make sure you're optimizing the video for any related search terms…

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