From the course: How to Succeed as a Social Media Manager Nano Tips with Joanna Yung
What does a social media manager do?
From the course: How to Succeed as a Social Media Manager Nano Tips with Joanna Yung
What does a social media manager do?
- If you think that being a social media manager means you get to sit around all day scrolling through Instagram or make fun TikTok videos, then you're wrong. Being a social media manager is so much more than that. And here's what we actually do. Develop effective strategies to make sure that your marketing goals are met. Create engaging content for various social media channels by designing graphics and creating video content. Work with other team members to execute social media campaigns. Respond to comments and questions on each channel and monitor online conversations for mentions of brand. Track metrics and analytics to assess the performance of each social media platform. Report progress and result to clients on a regular basis. As you can see, a career in social media management is far from just posting pictures and writing captions, from strategy development to campaign execution to content creation, being a successful social media manager requires wearing many different hats, but if you are up for the challenge it can be an incredibly exciting and rewarding career.
Contents
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What does a social media manager do?57s
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What skills do you need to become a social media manager?1m 32s
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Essential tools for social media management1m 3s
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Essential gear for social media content creation1m 5s
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Essential business tools for social media content managers1m 13s
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How to price your social media marketing services1m 45s
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How to get clients for your social media marketing services1m 41s
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How to onboard your clients1m 51s
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How to create a winning client relationship1m 37s
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How to build a social media manager portfolio1m 15s
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