From the course: Magnetic Public Speaking: How to Engage Your Audience

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Engaging your audience when speaking

Engaging your audience when speaking

From the course: Magnetic Public Speaking: How to Engage Your Audience

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Engaging your audience when speaking

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- Next we'll explore the science behind impactful communication. Get ready to learn how to transform bronze-worthy information into golden nuggets of inspiration with the science of Speechcraft. First, we have the strategic foundation of structure. No speech worth its salt is crafted without a strategic structure in place, divide your speech into three parts, the opening, the main body, and the closing. Three is a magic number, easy to remember, hard to forget. Open with the hook, a captivating story, a surprising fact, or a thought-provoking question. Each point of your main body should follow seamlessly into the next, like a river carving its path through the mountains. And finally, the closing of your speech should be the home run. Focus on what you want your audience to do or feel and craft your final closing words with a compelling call to action. Remember the rule of three. Tell them what you're going to tell them, then tell it to them, and then tell them what you just told…

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