From the course: Social Media Marketing Strategy: TikTok and Instagram Reels
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Techniques to create strong short-form video
From the course: Social Media Marketing Strategy: TikTok and Instagram Reels
Techniques to create strong short-form video
- Let's talk about some of the main points that you should consider when creating short-form video content. Whichever platform you decide to target, first, immerse yourself in the space and just watch. Search out your competitors to see what they're doing well. Which videos went viral? What types of content do you want to emulate? What do you want to do differently? What gaps do you think you can fill? At the same time, don't feel like you have to completely perfect your approach before you actually start creating content. - You just need to show up and start publishing, because you need to be there. And then as you're there, you're going to find your voice a little bit. But if you wait until you feel like you're ready, you're losing ground. And publishing gives you the chance to start to receive feedback now you learn what works and what doesn't work. So overall, the biggest thing that I found to be helpful was…
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