AdAdapted’s Post

I'm trying to follow more CPG / ecomm folks to learn from them! Who are your favorite follows in CPG and Ecomm? Please tag them here!

🌟 Elevate your end-of-year promotions in the CPG industry with strategic insights! As 2023 unfolds, the holiday season approaches, and for CPG manufacturers, this means gearing up for crucial end-of-year promotions. Join us in our latest blog, "Mastering end-of-year promotions in the CPG industry," as we delve into: 📅 Planning Holiday End-of-Year Promotions 🔍 Closing Gaps Through Promotions 🤝 Leveraging Retailer Relationships 💰 Budgeting and Cost Management 🔗 Check out the article here: https://ow.ly/oBIA30sylUT #TradePromotion #Visualfabriq #BusinessSuccess

🌟 Elevate your end-of-year promotions in the CPG industry with strategic insights! As 2023 unfolds, the holiday season approaches, and for CPG manufacturers, this means gearing up for crucial end-of-year promotions. Join us in our latest blog, "Mastering end-of-year promotions in the CPG industry," as we delve into: 📅 Planning Holiday End-of-Year Promotions 🔍 Closing Gaps Through Promotions 🤝 Leveraging Retailer Relationships 💰 Budgeting and Cost Management 🔗 Check out the article here: https://ow.ly/Yqzp30sylqQ #TradePromotion #Visualfabriq #BusinessSuccess

🌟 Elevate your end-of-year promotions in the CPG industry with strategic insights! As 2023 unfolds, the holiday season approaches, and for CPG manufacturers, this means gearing up for crucial end-of-year promotions. Join us in our latest blog, "Mastering end-of-year promotions in the CPG industry," as we delve into: 📅 Planning Holiday End-of-Year Promotions 🔍 Closing Gaps Through Promotions 🤝 Leveraging Retailer Relationships 💰 Budgeting and Cost Management 🔗 Check out the article here: https://ow.ly/MlAA30sylHX #TradePromotion #Visualfabriq #BusinessSuccess

🌟 Elevate your end-of-year promotions in the CPG industry with strategic insights! As 2023 unfolds, the holiday season approaches, and for CPG manufacturers, this means gearing up for crucial end-of-year promotions. Join us in our latest blog, "Mastering end-of-year promotions in the CPG industry," as we delve into: 📅 Planning Holiday End-of-Year Promotions 🔍 Closing Gaps Through Promotions 🤝 Leveraging Retailer Relationships 💰 Budgeting and Cost Management 🔗 Check out the article here: https://ow.ly/324h30syltF #TradePromotion #Visualfabriq #BusinessSuccess

🚂 Ready to fast-track your CPG brand's success to the year-end finish line? Hop on the CPG Express and explore 5 high-speed strategies to accelerate your EOY goals in our latest blog! https://bit.ly/3sAVnUz🌟 #CPG #DigitalMarketing #YearEndSuccess

CPG Retail Community? You ask & I deliver. Welcome to The Retail Lab, the free little community for CPG brands + select retail experts that talks all things retail, all the time. Launching Monday! 🎉 We'll be talking & sharing tips, tricks, resources, and expertise around all things: - Getting on shelf - Getting off shelf - Category review schedules, trade show opps, feedback & tips on supply chain, distro, specific retailers, brokers, retail marketing, etc. There are some great CPG groups out there, but retail's a different beast, with more specific questions and different brand needs. We need a Lab. A Retail Lab. Link to join in comments. #theretaillab #cpgcommunity #cpgbrands #retailsales #retailstrategy #cpg

📊Want to stay at the forefront of CPG marketing in 2024? Join us for our "CPG Marketing: 2024 Trends to Watch" webinar on November 16th at 1pm ET. Learn from industry leaders and gain a competitive edge. Register today: #CPGTrends2024 #WebinarTrends

How do top CPG brands scale from mom & pop shops to nationwide distribution? 🤔 We’ve got the inside scoop and we’re sharing it all… 💥Join us for our upcoming Fireside Chat with Bella Hughes from Better Sour and Larissa Russell from Pod Foods. Register ⬇ https://lnkd.in/ghh673SW We’ll discuss: ✅ When and why brands should work with a distributor (and why Better Sour chose Pod Foods) ✅ How to decide which retailers to target ✅ Expectations as brands transition from specialty to conventional markets ✅ Effective shopper marketing tactics, with insights from Social Nature At Social Nature, we help CPG brands convert online demand into in-store sales, support key retail accounts, and launch new products successfully. Don’t miss out on this opportunity to learn from industry experts and elevate your brand! 📅 Date: Wednesday, August 14 🕒 Time: 9:30am PST | 12:30pm EST 📍 Location: Zoom Webinars 💬 Drop your questions for the Q&A in the comments below! Isabella "Bella" H., Better Sour, Larissa Russell, Pod Foods and Ashlie Winson-Jones. #Webinar #CPG #BetterSour #PodFoods #SocialNature #Marketing #Retail #Distribution #GrowthStrategies #FiresideChat

As the CPG industry confronts its post-COVID “new normal,” there is a clear imperative for stronger coordination between marketing and revenue management functions to drive consumption growth. This focus is necessary because volumes for CPGs will remain under pressure in the near term. Recent increases in promotional activity have not translated to higher unit sales. Furthermore, retailers are becoming more focused on improving or expanding their own private brand offerings to attract shoppers.