Allie K. Miller’s Post

Is it just me........we all know that AI has definitely shortened some of our ad op tasks and yes, it IS a boon in terms of optimising placement and creative - however, it isn't a solution for lazy strategic thinking or activation planning/implementation - just because you can do something, doesn't automatically mean that you should. Common sense, experience and being in-market still gives our campaigns the edge, the benefits of things like advantage + etc etc is incremental not fundamental

Zero missed leads. Operation costs slashed. High traffic handled. Sound like magic? 🧙 It’s all possible with our AI Bot! Our AI Bot set-up is seamless - The Geeksbot integrates with tons of platforms, including Facebook, Instagram, Google Ads, your website form submissions, and more. 🌐💻Super simple! It’s powered by integration tools that streamlines customer data and interactions and bridges the gap between your favorite apps and services. 📱Breathe a sigh of relief! Our AI Bot is tailored to your liking, thanks to its vast pre-trained database while also learning from you, on the fly, based on your frequently asked questions. Customized!✅ Take your customer interaction abilities to the next level with the Geeksbot!

Are you familiar with @Google's Bard? It's their conversational generative artificial intelligence chatbot, or as they call it, your "creative collaborator." Well, it can now communicate with your entire Google suite of apps. Catch up on this and more in @Quad's weekly AI recap linked below.

4 Ways AI Is Changing Marketing AI is transforming the marketing landscape in incredible ways. I recently had a chat with Ryan Coyne, CEO of Starboard, a digital marketing and advertising firm, and here's how AI is changing the game: Deeper Consumer Insight: AI integrates vast consumer data for tailored experiences. Personalized Messaging: AI crafts ads for individuals, boosting conversions. Predicting Trends: AI foresees shifts in consumer preferences, aiding strategy. Enhanced Customer Support: AI-powered chatbots provide 24/7 personalized assistance. AI is reshaping marketing, making it more efficient, insightful, and customer-centric. Exciting times ahead! #AIInMarketing #FutureOfAdvertising #CustomerExperience #artificialintelligence

AI is transforming the marketing landscape in incredible ways. 🤖🌟 I recently had a chat with Ryan Coyne, CEO of Starboard, a digital marketing and advertising firm, and here's how AI is changing the game: 🔍 Deeper Consumer Insight: AI integrates vast consumer data for tailored experiences. 💬 Personalized Messaging: AI crafts ads for individuals, boosting conversions. 🔮 Predicting Trends: AI foresees shifts in consumer preferences, aiding strategy. 🤝 Enhanced Customer Support: AI-powered chatbots provide 24/7 personalized assistance. AI is reshaping marketing, making it more efficient, insightful, and customer-centric. Exciting times ahead! 🚀🌟 #AIInMarketing #FutureOfAdvertising #CustomerExperience

Great article from The Wall St Journal on how AI is changing marketing & advertising and features the things we're doing to change Brand Suitability on YouTube and CTV. While every solution has a human component, Pixability continue to be the leaders in using AI to maximise the valuable impressions for brands on YouTube and CTV Reach out to find out more. https://lnkd.in/em_wjTDN

Cut through the noise 🎧 in digital advertising with these 5 vital questions to evaluate AI solutions! #adtech #aiadvertising #cookielessfuture #IntentKey #Inuvo

So much buzz about #ArtificialIntelligence these days that it’s hard to know which direction to go or if AI is right for your business needs and not all AI function the same. These five questions are a great place to start your AI evaluation. If you have questions we’d love to be a resource as we’ve been working in this space for more than 10 years. Inuvo’s not talking AI automation or or tools like ChatGPT. We’re talking results driven intelligence that can help you grow your business whether it’s selling a product, filling a position, recruiting students to a school, selling insurance policies, booking vacations, and more. #adtech #aiadvertising #aisolutions #cookielessfuture #cookielesstargeting #IntentKey #Inuvo

In the often complex and labyrinthine landscape of marketing channels, Artificial Intelligence (AI) powered attribution emerges as a tool of unparalleled value. This technology seamlessly connects your strategic initiatives to their respective revenue generation, all whilst preserving user privacy and eliminating the need for superfluous tags. Think of it as your guiding compass, charting the path forward with actionable insights for future tactics. Are you prepared to embark on the journey towards AI-attribution mastery? #attribution #marketingandadvertising #advertising #marketinganalytics #strategy #provalytics

2024 is the year of AI and rightly so as it offers an extraordinary ability to understand and analyze large data sets at a speed of light. Take for example, adding an automated engine to validate receipts real time for all spend and win campaigns. What does it mean for a brand manager or an agency handling the campaign? Let me share to you the best feedback I've gotten last year. "Cate, I have not taken a leave for 6 months, but was able to do so immediately after our launch because I could monitor everything right at my fingertips". If you're interested to learn more about how we do this, or simply want another marketing meme, drop me a DM :)