Aman Khan B2B Marketing Expert’s Post

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Customer acquisition | B2B Lead Generation | Event Management | Performance Marketing | Branding | Talent Sourcing | Marketing Consultation

Customer Events & Exhibitions give 0 Return on Investment. Marketing managers find it difficult to justify their budgets spent on Events. Let's analyze how an event gives the marketing managers a maximum ROI of their marketing spent: 1️⃣ In-person customer interaction to understand the depth of opportunity 2️⃣ Chances of closures increase, since we get time for personal interaction 3️⃣ Customer gets closely attached to the brand by spending quality time 4️⃣ Other than this, it is also a way to showcase a company's muscle and flaunt its business 😜 and now let me tell you how can you make the most ROI in these events: 1️⃣ Invite all the potential prospects to whom the proposal has been shared 2️⃣ Treat the high-ticket customers well enough 3️⃣ Give them something substantial to take from the event Tag these customers and opportunities against the event. Although expensive, customer events are one of the strongest ways to foster relationships with our customers and guide them toward closures. Looking at hosting a successful customer event? DM us 📨 #customerevents #onegiantleap #leap24 #eventmanagement Rida Zaidi | Milton Mathew | Abu Hurairah | Rahul S Krishnan

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