Thanks so much to Rich Rocca of WPAWINEPIRATE for the great conversation about what we do at Francey Not Fancy
Here are some highlights:
📰 📺 I spent 20 years in journalism before getting into wine, and while they seem like really different businesses, they have a lot in common. I was a reporter, covering mostly business, in both print (The Wall Street Journal, The Hartford Courant) and on TV (CNBC, KDKA-TV, FOX61/CW20, Fox 5 (WNYW-TV New York), NBC News) and one of the things that always bothered me about the business world was how exclusive it could feel. I would constantly hear from people that they didn’t understand business, finance, or taxes because it was all too complicated. Business isn’t necessarily complicated if someone is willing to explain it to you in basic terms. There just aren’t enough people doing that.
🍷 🥂 The wine world is very similar. People think you need to know a lot about wine to talk about wine or that you need to spend a lot on wine for it to be good wine. Neither of those things is true. But here’s the problem: the more people learn about wine, the less they’re able to talk about it like a regular person. Wine critics describe wines with words the average person would never use. They often give really high ratings to wines most people can’t afford and they often don’t even review the wines that most people have access to. A regular person doesn’t want to hear about mouthfeel and the flavor of mirabelles. They want to know what might taste good with that meatloaf they’re making on a Friday night or the BBQ they’re having next Sunday afternoon.
👉🏻 I’d go with a Syrah from the Northern Rhône in France in both situations, by the way.
💡 How Francey Not Fancy can help make wine more accessible for you:
- We have a website with a ton of great write-ups on wine. They’re all free, so check out the site: franceynotfancy.com and learn some more about grapes and wines you might want to try.
-We also send out a free newsletter every Wednesday that takes less than a minute to read and will teach you something new about wine every week. You can sign up for that on the website too.
-We also have a ton of great wine content on our Instagram: @franceynotfancy.
-We offer wine classes and tastings (both in-person- in the NYC area- and on Zoom).
-We consult with people to help them find wines they like, whether that’s a case for a special occasion or several cases to start their own collection or to fill out their wine cellar.
-We do corporate events for groups of all sizes, whether that’s a wine tasting, a wine education class, or wine training for a professional sales team that needs to know more about wine to entertain clients.
-We can also help with travel itineraries and wine visits, particularly in France!
For more, check out Rich's blog....link in first comment 🔗