Experienced National and Regional Manager with a strong background in sales training and sales team development. Proven track record with multiple awards for outstanding performance and leadership.
I trust you have recovered from the weekend festivities. Your weekly commercial contract tip this week is…
📢 Contract Tip #5: Maintain Transparency for Strong Supplier Partnerships
📝 Fostering trust, collaboration, and open communication through your commercial contracts will help develop strong and longer lasting business relationships.
🔍 Practical benefit: Openly sharing information in supply chain or sales relationships helps both parties collaborate better. It simplifies decision-making, reduces unexpected issues related to costs, quality, and timing, and makes it easier to achieve commercial goals together.
💰 Financial benefit: Transparency saves money by letting both the supplier and customer find ways to work more efficiently, reduce costs, or adjust prices if needed. This benefits both parties and ensures better financial/commercial outcomes.
📖 Read our Insight article ‘Commercial contracts as a powerful marketing tool’ [ https://lnkd.in/eaDuReyV ] for more tips on making the most of your commercial contracts.
👀 Keep your eyes peeled for Contract Tip #6 next week!
As we go into the New Year celebrations isn’t it worth noting the negative impact Fireworks Displays have on our environment and our health.
The UK Gov paper from the Office for Product Safety Standards (below), shows the evidence for the impact of such celebratory traditions.
SHOULD WE FIND ALTERNATIVES FOR CELEBRATORY EXPERIENCE DISPLAYS ?
When you Need someone at Reception, or a driver for deliveries, or a personal shopper, or a hostess at your Event, HP Dynamic is your Short term solutions. Happy Clients who know I'm just a call away #shortterm#solutions#References#fairrates#quality#efficiency
Watch this quick video to learn how to keep your TEA Membership Profile up to date! The more you update and personalize your profile, the more value you'll get out of your membership. https://lnkd.in/e36AGCb3
84% of the St. Patrick's Day emails I received used a ☘️💚🌈 in their SL.
(88% used an emoji in their SL)
Most Common Emojis in the SL:
→ ☘️ 77%
→ 🌈 12%
→ 💚 7%
Others included 🌱 and ❎
Common Promo Strategy:
→ 46% offered a % off
→ 20% didn't offer anything
→ 14% used a GWP offer
Others included $ off, loyalty points, and BOGO
FAQ:
1. Were all of these emails from the same day? No, so the data may be skewed with SL emoji usage - but I tried to use the first email I received
2. What categories did you include? A range from fast food restaurants, big box retailers, and a variety of DTC brands
Link to PPT to view the emails:
https://lnkd.in/eD2qW5ye
Check out the '2024 St Patty's Day' tab in the doc I shared yesterday:
https://lnkd.in/egCaiewd
It's Giveaway Time! 🎁
Win a stunning set of our Blue Ribbon Cooler Glasses with 2 easy steps. Comment your guess to our question below, tag a friend, and wait to see if you were selected to win! We will be randomly selecting a winner next Monday, January 9th.
Question of the day: What was the ORIGINAL name when Libbey Glass was founded?
Comment your answer and tag a friend to be entered to win. Learn more about the special prize here: https://lnkd.in/dS-VxWnR
* Note - Libbey does not provide links to claim your prize. If you receive a message with a link, do not click the link as it is fake/spam. Contact information/email will not be sold, shared or given to any third-party vendor. *
🔔Did you know that the more you update and personalize your profile, the more value you will receive with your TEA membership? Watch this quick video to learn how! https://lnkd.in/eP6jTAfd
Fireworks and Finishing with a Bang!
If you watch a big fireworks show on July 4th you'll notice that all great fireworks shows end the same way... with a bang.
They save the best and most spectacular displays for their grand finale. You can't help but clap at the end.
Now compare a fireworks show to many lectures, sales presentations and customer service experiences. They often start off strong but instead of ending with a bang, they fizzle.
The sales presentation that has a great hook in the beginning but doesn't leave a lasting impression at the end. The speech that makes you glad it's over instead of making you want to hear more. The restaurant server who makes a great first impression but is nowhere to be found when you want to pay the bill and leave. The teacher who fails to inspire his students to take action at the end of the lesson. The hotel that welcomes you when you arrive but ignores you when you leave. The store that has great merchandise but fails to create a memorable experience.
The examples are numerous but the solution is simple. Whatever your job or business, add some fireworks to your work.
Think of ways you can create a grand finale and leave a lasting impression. Finish your speech or sales presentation with a bang and give your audience a reason to clap at the end. Give your customers something positive to talk about as they walk out the door.
Fireworks don't have to occur just on the 4th of July. You can create a fireworks experience every day by finishing strong and making people say "Wow!"
-----------Jon Gordon
Performance coach for busy executives. I take leaders from overstretched to overdelivered! Want to get more of the right work done in less time? Let's talk! 📞 212.470.6139
Never talk down to your customers.
If you do, chances are that you'll lose them.
I just got off the phone with a wine vendor who operates in the community where my son's upcoming wedding (be"H) will take place.
That community has a certain vibe to it, as does mine.
According to the vendor, the questions I asked the vendor are "only" asked by people from my community.
And he wasn't being complimentary.
After he shared that "fact", I wished him a nice day and hung up.
I then called his competitor (the other vendor listed by the wedding hall) and had a very pleasant conversation.
When you speak down to people, they will likely feel slighted.
Who wants to do business with someone who doesn't value them, who sees them as just a customer, and an annoying one at that?
Not me, that's for sure.
A little more patience and a little less arrogance = sale.
Agree?
#saleseffectiveness#customerexperience#wedding
Vice President of Sales
2moThank you team ASC for a terrific show!