Beiersdorf’s Post

🌍🌱 Outer transformation, inner tradition: Our Nivea Creme tin now includes 80% recycled aluminum! Innovation and forward-thinking are more crucial than ever today. That's why we are committed to redefining skincare for all while minimizing our environmental footprint. A key aspect of this commitment is more sustainable packaging for our products. 🌳 📢 We are thrilled to announce a significant milestone on our journey towards #Circularity. The iconic blue Nivea Creme tin, beloved by million of consumers worldwide, has undergone a transformation to significantly reduce its environmental footprint. What's new? The Nivea tin is now made from 80% recycled aluminum, reducing CO2e emissions and supporting circular economy principles. ♻️ This initiative is part of our CARE BEYOND SKIN Sustainability Agenda and brings us another step closer to achieving our climate target for 2025, aiming at a CO2e emissions reduction of 30% absolute across scope 1, 2 and 3. 🚀 Stay tuned as we continue to innovate and drive positive change, tin by tin! #Beiersdorf #Sustainability #NIVEA #ProudToB

🌟 Innovationsführer in der Kosmetikproduktion: Entdecke das Beiersdorf-Werk in Leipzig! Unser neues Werk in Leipzig setzt neue Maßstäbe für unsere Marken NIVEA, 8x4 und Hidrofugal. Hier können jährlich bis zu 450 Millionen Kosmetikprodukte hergestellt, abgefüllt und verpackt werden. Vollautomatisierte Produktionslinien, Robotik in Abfüllung und Verpackung sowie Virtual Reality für Mitarbeiterschulungen sorgen für Effizienz und Präzision. 🤖 🌱 Nachhaltig? Aber sicher! Mit regenerativen Energien und dem Ziel der LEED Gold-Zertifizierung. #Beiersdorf #ProudToBeTheBest #Innovation

Ready to glow this summer? ☀ Just in time for the sunny days, our brand Chantecaille Beauté hosted its first public pop-up event in New York City, where visitors experienced the relaunch of the Just Skin Tinted Moisturizer up close. Check it out! 👇

Beiersdorf Ecuador celebrated Care Beyond Skin Day in collaboration with Plan International, during this day we visited a school to paint classrooms improving the spaces where students learn and live together on a daily basis and we create a mural which represent our committed to creating meaningful impact. We planted different types of flora to decorate the school's gardens and green areas, thus promoting a more natural and welcoming environment. This initiative not only sought to improve the school's physical facilities, but also to foster a sense of community and care for the environment. The collaboration between Beiersdorf Ecuador and Plan International is an example of how social commitment and teamwork can have a positive impact on the education and well-being of young people. Together, we're transferring our purpose into action, making a real difference for people and the environment. Together, we care for and beyond skin. #CBSDay2024 #CBSDay #ProudToB #Sustainability #TogetherWeCare #CareBeyondSkin

We asked our employees: What does care mean to you? For Diana Alcobé, Business Unit Head of Derma & Health Care for Chile, care is deeply intertwined with our brand's mission and touches people's lives in meaningful ways. At Beiersdorf, we totally agree: Care changes everything. Watch the video to learn more about Diana's work at Beiersdorf Chile, discover Joaquín's inspiring story, and celebrate Diana's achievements for Beiersdorf Chile. Explore the diverse career opportunities at Beiersdorf and learn more about our supportive culture and commitment on our website. #Beiersdorf #CareChangesEverything #WhoCaresWeCare #ProudToB

Understanding skin 🤝 breakthrough innovations Excited to introduce our latest innovation: the #HIDROFUGAL FORTE ÜBER NACHT roll-on, the first antiperspirant roll-on designed for nighttime application – providing freshness overnight. 🛌💙 Here's how it works: 🌙 Optimal Application Time: Apply the roll-on before bed to take advantage of the body's rest phase. 💤 Extended protection: At night, due to reduced sweat gland activity, the formula builds a lasting effect unhindered by sweat flow. ⏳ Strong formula: The specially activated antiperspirant ingredient maximizes overnight effectiveness. Our tests show that the FORTE ÜBER NACHT Roll-On is twice as effective when applied at night compared to morning use. Even a morning shower doesn't affect its protection, as the sweat-reducing ingredients are absorbed overnight and remain effective. #Beiersdorf #WinWithCare #ProudToBtheBest

How we overcame a challenge and even won an award for it! 🏆💙    Great news: We’ve just won the “Plastic Packaging Product of the Year Award” at the Plastic Recycling Show Europe (PRSE) 2024 in Amsterdam. For what? For our #NIVEASun Lotion Bottle that is now entirely made from post-consumer recycled plastic (so-called PCR)! ♻️    Overcoming the quality-related challenges of PCR was no easy feat. But through excellent #teamwork – both internally and with our partner Morssinkhof - Rymoplast – we developed and implemented PCR qualities that meet our high quality standards. 💡     This achievement once again brings us closer to our packaging and climate targets. With our CARE BEYOND SKIN Sustainability Agenda, we want to reach 30% recycled material in our packaging by 2025 (and we achieved 16% so far). Did you know that the use of #recycledmaterial is directly linked to CO2e emissions? Yes, recycled plastic has significantly a lower carbon footprint than virgin plastic. So, we’re happy to have won this prize, but even more #ProudToB pushing our transformation towards #NetZero so dedicatedly across teams at #Beiersdorf.     #CareBeyondSkin #Sustainability #Recycling #Circularity 

Beiersdorf Perú celebrated the second edition of the Care Beyond Skin Day in collaboration with the Asociación de las Bienaventuranzas, a home that takes in children, adolescents, young people and older adults in a situation of abandonment, with physical or psychiatric illnesses and/or special educational needs. We are proud of our ongoing commitment to contributing to society. Let's unite as one global team and outdo ourselves. Let's exceed expectations. Let’s create real impact.   During this day, various workshops were held, such as painting, dancing, jewelry and gardening, with the aim of sharing and spending quality time with the entire population of the shelter. In addition, maintenance work was carried out to improve the facilities of the home.   Spending Care Beyond Skin Day 2024 with our Beiersdorf colleagues was a fantastic experience! Together, we've shown that care at Beiersdorf goes beyond skin.   #CBSDay2024 #CBSDay #ProudToB #Sustainability #TogetherWeCare #CareBeyondSkin #Perú