The secret is out!! 👽👽👽 What a dream to work on this incredible project, producing and bringing to life a CROP CIRCLE?! This one is going straight to the top of my favourite moments at Thrive PR + Communications. And to work alongside such an amazing crew, not only at thrive but the LEGO Group, SoldOut Events & Cameron D'Arcy and his team - such a privilege, you’re all so wonderful. Huge shout out to Ashleigh Bruton for not only being my sorghum buddy, but also the best leader and mentor I could ask for! I can also attest that the LEGO Space range is absolutely awesome - building multiple sets in the heart of Narromine was a happy addition to my 2024 bingo card 🛸
Did you know that 70% of kids want to travel to space? And kids are almost equally curious of UFOs from out of space! This week, we created a crop circle in regional NSW, tapping into both the creativity and imagination of kids, with a nod to our iconic LEGO® minifigure arm! A big shout out to our incredible team and our amazing partners at Thrive PR + Communications and Initiative for bringing this to life. This is part of our current campaign activity showcasing our LEGO Space range, encouraging kids to explore Space their way! And there's more... you can meet Katherine Boonell-Pegg, the first Astronaut trained under the Australian flag, at the LEGO Store, Pitt Street Mall, on the 16th of July. While you are there, don't miss the chance to check out the LEGO Space Brick, made from a 4.5 billion-year-old meteorite! So explore space, your way! Hollie Hill, Amelia (Millie) Williams, Enya K., Sophie Carrad, Charlotte Anderson, Olivia Baillie, Ashleigh Thompson, and Maree Sampedro.
Right in the feels 🥹 there no-one I’d rather wade through Sorghum with than you.
Senior Account Manager at Thrive PR + Communications
1moYou smashed this!