Blue Polaris’ Post

While offering multiple #customer #service #channels seems like a good thing, it can #backfire. There's a hidden challenge: Even with multiple channels and #selfService options, #stressed or #frustrated customers often prefer #phone #support. The challenge? Confusing self-service can overload phone lines and lead to longer wait times, creating frustration for both customers and companies. Just because #Salesforce provides you with multiple channels for customer service doesn't mean you blindly implement all of them for all customers. You need a strategic approach.  Remember, good customer service truly does cost less than bad customer service. Here are 5 strategies for building an effective self-service experience https://lnkd.in/gBm9JM3C