Elizabeth Boone’s Post

No legacy automaker will survive if we keep delaying EV plans—the American automotive industry must commit now to stay in this race. Jim Farley‘s leadership in calling for a heightened sense of urgency is super critical—existential. This is the hardest pivot our industry has ever needed to make, and there’s no time to soft talk this issue any longer or continue catering to what most customers want right now due to fears and resistance to change; either pivot to electric vehicles or risk being done in the next few years. Happy 4th of July America 🇺🇸! Source full talk: https://lnkd.in/emA-2HcX Source Jim’s op-ed: https://lnkd.in/e3pZgXk2 #AutomotiveIndustry #EV #ElectricVehicles #Ford Ford Motor Company

A comprehensive solutions across US Automakers and electric utilities ( public and private entities) is critical for long term success

Ford Motor Company announced a significant cutback in its F-150 Lightning production despite a 55% sales increase. They're transitioning to a single-shift operation, moving 700 employees to gas-powered vehicle production. CEO Jim Farley states it's about balancing growth and profitability. With the EV market not meeting expectations and losses on each EV, is this a strategic recalibration or a step back in the EV race? What's your take on Ford's move in the evolving EV landscape? #f150 #electricvehicles #automotivetrends [Weigh in on Ford's bold decision. Link to the full article in the comments!] *** If this was useful to you, consider sharing it with your connections and follow me—Derick L., for similar updates. 👍🏽

In this eye-opening video, Ford's surprising decision to reduce F150 Lightning EV production takes center stage. Amid speculation and industry buzz, three key reasons emerge: demand fluctuations, supply chain challenges, and infrastructure readiness. As Ford pivots to prioritize internal combustion vehicles, the move reflects a strategic response to market dynamics and supply chain disruptions. Watch to uncover the nuanced considerations shaping Ford's EV strategy in a rapidly evolving automotive landscape. We review here: https://lnkd.in/gRA5ystQ #auto #electricalvehicles #ev #evcharging #automotive #ford #sales

Tuesday Newsday: Navigating the Ebb and Flow of EV Fortunes in 2024 Yesterday's late-breaking news that Ford is going to cut its F-150 Lightning production in half for 2024 is likely to be framed as another doom-and-gloom story for the electric vehicle market. And let's face it: it's not an amazing headline for Ford, even if matching supply to demand is a financially smarter play for the near term. But a few other factors are at work here that could make 2024 a tricky year on the EV front—at least for a few automakers. Read more here 👉 https://lnkd.in/g_dV_dzJ #tuesdaynewsday #transportationnews #metroanalytics #transportation #ford #ev #electricvehicles

🔌 Ford Accelerates Towards an Electric Future 🔋 Despite industry challenges, Ford is charging ahead with plans to ramp up electric vehicle sales in 2023 and bolster its EV market position in 2024. Learn more about Ford's electric transformation in our latest blog post: [Insert link] #Ford #ElectricVehicles #EVMarket #Innovation #IndustryTrends {{Giphy.recentSearch.URL}}1. #ElectricRevolution 2. #FordGoesElectric 3. #EVMarketExpansion 4. #SustainableFord 5. #GreenFutureAhead 6. #DrivingElectric 7. #FordEVMomentum 8. #ChargingAhead 9. #FordEVLeadership 10. #ShiftingToElectric

Is #EV hype crashing down and bringing along with it, transportation electrification down? Unsold EVs are clogging dealer lots, poors still can not afford EV, so why everyone is so bullish about EV prospects except consumers? It is true that hype is needed to push a new technology, and Elon Musk did great job of creating that hype cycle, but we need realistic EV transition plan and deeper discussions about total cost of ownership of EVs. Maybe hybrids provide that transition path? “People are finally seeing reality,” said Toyota Motor  Chairman Akio Toyoda. For years, Toyota and other EV-cautious carmakers had been touting hybrids as a consumer-friendly way to reduce carbon emissions.

I’m curious about how the Mach-E compares to the F-150 Lightning in terms of demand and performance. The F-150 Lightning’s demand might not be surprising, considering the significant difference between vehicles originally built as EVs and those retrofitted. However, the Lightning’s success is hindered by recent serious concerns about the reliability of the F-150 Lightning, potentially affecting the overall reputation of the F-150 series. These reliability issues likely stem from the Lightning being a retrofit, a strategy that might seem like a desperate move to enter the EV truck market. Ford’s decision to extend its legacy by rebranding “Lightning” to represent electrification, rather than acceleration and overall performance, may not only confuse but also alienate long-time F-150 enthusiasts. As a Ford enthusiast myself, I found the use of “Mustang” for the Mach-E and “Lightning” for the F-150 EV particularly disheartening. It felt like a betrayal of the values and heritage that these names have traditionally stood for in the Ford lineup. Overall, could this situation be a result of rushed execution driven by the fear of being left behind in the EV race? I wonder how this might affect Ford’s strategy moving forward?

🚗💔 Ford's EV Stunner: Jim Farley Halts Production Amid Uncertain Demand! ⚡🔧 In a shocking turn of events, Ford CEO Jim Farley has pressed pause on the entire production of their EV fleet, including the highly anticipated Lightning model. 🛑🌩️ Despite the initial hype surrounding the Lightning's potential success, it seems the demand for electric vehicles hasn't met expectations. The consequence? Job losses for numerous Ford employees and a shift back to traditional gas cars to meet current market demands. ⛽🚗 This unexpected pivot raises questions about the trajectory of the electric vehicle market and the challenges faced by even established players like Ford. What does this mean for the future of EVs, and how will it impact the automotive landscape? Share your thoughts below. 🗣️💭 #FordEVShocker #JimFarleyDecision #ElectricVehicleMarket #EVChallenges #AutomotiveIndustryShift #FordLightningPause #JobLossesInAuto #GasVsElectric #EVDemandReality #AutoIndustryInsights #ShareYourPerspective Video credit via instagram @mrcandyluv

Ford Shifts Production Focus to Gas Trucks Over EVs Amid Industry Shift Just a few years ago, both automakers had ambitious goals to collectively produce over one million electric vehicles annually by the mid-2020s. Ford Shifts Production: However, challenges in scaling EV sales Read full news: https://lnkd.in/dTppnfmi #FordProductionShift #GasTrucksOverEVs #AutomotiveIndustry #FordSuperDuty #EVSlowdown #ElectricVehicles #AutoIndustryTrends #FordMotorCompany #GMUpdates #TeslaEVs