Born Social reposted this
An iconic vehicle, a footballing legend and a viral campaign. The last few weeks have seen us *check’s notes* - Send the internet into a storm over a picture of Eric Cantona walking a goat. - Make it into the roundup of best flags at Glastonbury. - Release cctv footage of Eric “trying” to charge a vintage Ford Capri. - Unveil the new, all electric Ford Capri with the man himself racking up hundreds of millions in earned reach in the process. A real pinch me moment that the whole Born Social team has loved every second of. I couldn’t be prouder of my team and everyone who has contributed to the work. Thank you to our wonderful clients at Ford Motor Company for believing in the idea and supporting us wholeheartedly throughout the wild process. Congratulations on the launch - The Legend is Back. https://lnkd.in/d9K2_cW9
Well done!
Director of Marketing, Ford of Europe at Ford Motor Company
1moSuperb work from everyone at Born Social 🙏