Brand Innovators’ Post

Inside the Judges’ Room | #EffieCanada Final Round Judging - Day 4 We asked Brent Choi, what's one thing you've learned as an Effie Judge that’s helped you as a creative leader? “The Effie structure has helped me reinforce the importance of ensuring we are solving the business challenge—not just the marketing challenge. The insight and idea need to build from it and line up to it. If you're off 5 degrees on the business challenge (or not considering it at all), by the time you get to the idea and execution, you could be miles off from solving the real reason for the campaign.” – Brent Choi, Partner & CEO, Angry Butterfly 👥 Ally D., Elizabeth Dubejsky, Geoff Gingerich, Kari King, Kitty L., Greg Power, Lori Rayner, Rylee Strachan, Tracy Ball, Scott Knox #EffieJudging #QOTD #EffieCanada2024 #EffieAwards #MarketingEffectiveness 

Mind the gap or bridge the gap? Generations are here to stay. Let’s have real conversations to see where we can meet (and maybe not differ so much) or how we can learn from our different experiences. In my experiences - already facilitating generation workshops since 2007 - we have more in conmen than we think and if we reconnect with each other it leads to beautiful insights and understanding. #generationmanagement

⭐ Next up in our leadership series is Hanna Anesäter, Inhouse Marketing Manager at Hemnet, who has seen our company double in size over the past few years!🚀 Swipe to hear her story.

Your story is your Instagram handle. Your story is your website. Your story is your packaging. Your story is your email signature. Your story is you. Your story is your brand. Tell it wisely. Learn more about how to most effectively tell your story by joining us at the NAWBO 2024 National Leadership Academy. See the full agenda: https://lnkd.in/exSXu6ME #Branding #NAWBO #LeadershipAcademy

How many agents are you recognising and rewarding?

Enjoyed InDaily’s Business SA Index 2023, the annual review of the top 100 private & public businesses in our state today. Well done to all those who made the list! Great to catch up with colleagues from the many industries. Kimmy Pham Soe #InDaily #SABusinessIndex #santos #soltisticemedia #leadership #bestperformance #southaustralia

📸The Ever-Evolving Power of Partnership and Affiliate Within the Marketing Mix featuring Lyst, dentsu, Charlotte Tilbury Beauty, and UNiDAYS. In this session, senior industry leaders examine the evolution and role of the partnership and affiliate channel within the broader marketing landscape and share its significance for their organizations in 2024 and beyond. #PDLDN24 #Partnershipdaylondon #Performancemarketing #leadership #affiliatemarketing

🎉 We asked two members from our Executive Leadership Team from Imagine Citizens Network, Leslie Ayre-Jaschke and Judy Birdsell C.M., key questions about their time with #ICN! Stay connected as we share their insightful answers. Let's dive in: ❓: What inspired you to co-found Imagine Citizens Network and become involved further as a board member/member of the executive team?

Breaking barriers! ESPN's innovative MegaCast format during the NCAA Women’s Tournament saw a whopping 121% YOY growth in viewership! 🚀 Discover the secrets to their success straight from the experts, Sara Gaiero and Flora Kelly: https://bit.ly/44SQDs2 Explore more industry trends, innovative ideas, and cutting-edge marketing strategies with CTAM's Leadership Insights. #ESPN #LeadershipInsights #LeadershipInsights #IndustryTrends #Innovation #MarketingStrategies #BusinessGrowth #ConsumerEngagement #CTAMInsights

In the era of change and disruption, future-fit Boards will need greater #diversity of skills, perspectives and lived experiences to ensure that they are better positioned to serve their companies, consumers and communities. Deloitte’s 'Green Shoots of Change' series, together with 30% Club Australia, showcases the appointments of non-executive directors with #diverse skills-sets. In this series, we will be publishing 5 case studies in the coming weeks – each profiling a Non-Executive Director (NED) that brings a diverse skill-set to their Board. So if you are keen to learn more – click here: https://deloi.tt/46pE0Ek, and read our first case study, which profiles Cheryl Hayman FAICD FGIA FAICD, a NED whose #marketing background brings a fresh perspective to AI-Media, ensuring they stay connected with their customers and their changing needs. #BoardDiversity, #Diversity, #Diverseperspectives, #Leadership, #genderequity, #DeloitteBoardprogram David Rodgers Andrew Pellow Tom Imbesi Paul Rehder Vanessa Matthijssen Kerry Cox Rebecca Donelly Stephanie Re Dr Juliet Bourke GAICD