Brendan Glasheen’s Post

Episode 34 is out with the great Katie Woods from the Wichita Sports Commission & and NBC World Series ⚾ . Katie shares how she leveraged unique stories to gain television coverage for the NBC World Series. 🎙️ Listen to the full episode - https://lnkd.in/gZCKBJEJ #sportsbiz #sportsbizn #ticketselling #sportsmarketing #digitalmarketing #socialmedia #marketing #marketingdirector #ncaa #collegathletics #education #sportmarketing #sportsmarketingcareer #sportsmarketingpro #tipsmarketing #sportsmarketingclass #digitalmarketing #digitaladvertising #sportsindustry

No words needed - the message is simple and clear.

Check out this unexpected lesson I learned while carrying the Olympic Torch for NBC's televised coverage and what can be learned about being "on" when it counts… https://lnkd.in/ejT3SvQp #motivationalmonday #motivationalminutes

Want to learn more about what we were talking about? Check out how IBM is helping the US Open leverage Generatice AI to tackle some of the biggest challenges in broadcasting live sports. https://lnkd.in/e_yPuDrm

TVOT CONNECT: Jon Giegengack will join myself and Colin Dixon of nScreenMedia to talk about The #Evolution of #Sports #Media! Register for this session: https://lnkd.in/g-RDG3Yq Or, subscribe as a member: https://lnkd.in/g3NmaB4A TOPIC: It is a common belief that one genre of content continues to drive passion and demand: sports. What’s the Score? We will explore how fans and consumers value sports – including sports-adjacent content. We will discuss sports fandom vis-a-vis consumption platforms. How ‘sticky’ is exclusive content on a platform for subscribers’ or viewers’ retention or acquisition? Does it differ by major US sports? Does fragmentation impact the overall fan experience? The potential impact of *Spulu,* the controversial proposed sports streaming service from The Walt Disney Company, Fox Corporation, and Warner Bros. Discovery.

Check out this article in Sports Business Journal authored by my colleague Mark Salah Morgan that nicely summarizes some recent developments in sports media/broadcasting.

This article gives a really cool behind-the-scenes look at one of the great high-tech real-world experiences students can acquire at a Jesuit university. Keep up the good work, Fordham University! 

Just start. That's my big takeaway after immersing myself in countless interviews and connecting with entrepreneurs, content creators, and industry peers. No one has all the answers right from the start, and that's what makes the journey exciting. You learn as you go, not before taking the first step. This principle rings true in Adam White's journey with Front Office Sports Adam, I find myself reading your newsletter almost daily, thanks to your bold start.

I think this interview is very insightful into the dynamics of the new sports streaming platform, from the potential economics behind it to what it means for the sports consumer.

In today's Culture, Media and Sport Select Committee meeting, we are holding the fourth session on our inquiry into Women’s Sport. The panel will examine the challenges and opportunities faced by broadcasters in growing women’s sport. BBC Sport, ITV Sport, Sky