Calendly’s Post

Loved this take from Kyle Poyar and Jessica Gilmartin. Too often the top of the funnel is where people think their problem lies. I favor starting at the bottom and working upfunnel for the following reasons: 1️⃣ The bottom is the closest to sales. That’s where you have the most impact in the marketing-sales relationship. 2️⃣ Leads increase in value the further down the funnel they go. They have expressed the most awareness and intent, and you have spent the most on them. 3️⃣ Improvements in conversion down funnel have a bullwhip effect on the total number of leads you need to drive at the top. 4️⃣ If the top of the funnel is really where you need to spend your effort, you’ll quickly arrive there anyway even if you start looking for opportunities at the bottom.

SDRs — if you’re struggling to stand out to your prospects, try this: Using a tool like Aligned, build a custom digital sales room that displays three things: (1) The research you did on the account (2) A short video explaining how your solution can help (3) A compelling offer as your CTA (I.e. not a demo. Instead, try something like a consultation, a resource, etc.) This is especially useful if you sell into large enterprise accounts. Because you can reuse the same custom-built digital sales room for all prospects at that account. Send it to them on LinkedIn, use it as a P.S. in your emails, or use it as a bump email. This is one of the EASIEST ways to stand out. I promise you, the other 99 sales reps reaching out to them aren’t putting in this level of effort. P.S. Let me know what creative prospecting strategies you’re using #sales 

SDRs — if you’re struggling to stand out to your prospects, try this: Using a tool like Aligned, build a custom digital sales room that displays three things: (1) The research you did on the account (2) A short video explaining how your solution can help (3) A compelling offer as your CTA (I.e. not a demo. Instead, try something like a consultation, a resource, etc.) This is especially useful if you sell into large enterprise accounts. Because you can reuse the same custom-built digital sales room for all prospects at that account. Send it to them on LinkedIn, use it as a P.S. in your emails, or use it as a bump email. This is one of the EASIEST ways to stand out. I promise you, the other 99 sales reps reaching out to them aren’t putting in this level of effort. Here's the template I use that you can steal: https://lnkd.in/gNAxrtzu P.S. Let me know what creative prospecting strategies you’re using #sales

Want to build sales pipeline on autopilot? Build these 5 Sales Navigator account lists👇 • existing customers • active opportunities • dead-lost opportunities • accounts in your sequence • cold (untouched) whitespace Why are they important? Once you set up these lists... Sales Nav will automatically deliver account alerts. Imagine getting insights that help you ↳ cross- and upsell existing customers ↳ close ongoing deals faster ↳ revive lost opportunities ↳ book more meetings ↳ open new doors Filtering alerts by account list is a new Sales Navigator feature. And it's hugely overlooked. Imagine all the extra pipeline you can build... once you get these alerts straight to your inbox! Repost ♻️ this to help your network build some pipe for Q4. How do you leverage account lists?👇 PS: Grab my entire prospecting system (2h video course) for FREE: https://lnkd.in/dTb_6Jmr

Scrolling LinkedIn to muster up the courage to hit "Start Dialing" on your next cold call campaign? You've found your people. Here at Kixie we post about all things sales engagement, outbound, inbound, demand gen & revenue optimization! Today, we're sharing 3 strategies to make your outbound sales process more efficient: #1: Multi-line dialing ☎️ If you aren't dialing multiple lines at a time, I'm pretty sure you're stuck in 1986...you can increase your call volume 10X with smart technology that dials up to 10 lines at a time, and then automatically connects to the line that answers. #2: Local presence dialing 📲 Dialing with an 800 or out-of-state number is...sales suicide ☠️ With dynamic local presence dialing that matches the local area code of the prospect you're calling, you can boost answer rates by 12% (or more) #3: Incorporating automation ⚙️ Lead follow-up, prospect research, appointment reminders, entering notes into the CRM & more can be fully automated – most likely with tech you already use! #salesautomation #outboundsales #coldcalling #techstack

We all know how super challenging outbound sales has become. Here is the foundation required to ensure your outbound sales motion is performing at it's highest. Clearly identify your ICP. If you have some current customers already start targeting more of the same folks. Document what criteria makes these folks great customers. If you do not have current clients then start reaching out to people & ask them questions so you can start to formulate what your ideal customer looks like. Document the criteria & don't focus on any other prospects other than referrals & inbounds. Invest in multiple data providors. Here at The SD Lab we leverage 3 data partners. Yes, this can become costly however, not all data providors are equal. Each one will offer different features & accurate data. You will want to invest in a dialer to start prospecting. Just like the data providors there are many in the space & really depends on what you are looking for we are huge fans of Salesfinity Scheduling meetings will be important as you begin ramping your outbound velocity Calendly is a great tool for this. You will want something to record your calls so you can review the game tape for yourself & your reps once you start adding to the team. Don't sleep on video as it can be a valuable channel to leverage & SendSpark is a great tool to help with this. Create your messaging for all your cold calls, follow-ups, vidoe messages, LinkedIn invites/messages, email, create these in a google doc or something because you will want a library for your reps. Cold email is a powerful channel so you will want to check out MailForge & SmartLead. Map your prospects so you have a clear understanding which channels are performing where prospects originate from how many touches it takes to go from not knowing you to booked meeting etc. I completely understand all of this might be overwhelming & your like where the hell do I even start? If you want to build this internally I recommend breaking it down into managable tasks. If you want to hand it off to an expert then reach out to The SD Lab #SalesDevelopment #OutboundSales #OutboundSalesMotion #OutboundProspecting #TheSDLab #TheOutboundSalesGuy

AEs in 2024 be like: Talking to Sales VPs and CROs on a daily basis, I've found many are dissatisfied with the revenue generating activities their reps are doing. This means: - Self sourcing leads (cold call, email and LinkedIn outreach) - Following up with leads in pipeline - Following up with leads that didn't show up for demos Call me traditional but whether sales reps like it or not, sales is truly a volume game. 💡 Name of the game is to get to the nos faster to get to the yeses faster. Sure, triggers and intent signals would help but at the end of the day, the more leads you reach out to, the higher the chances of succeeding. Here are a couple of my favorite tools to improve sales reps' efficiency: Cold Call: Orum, Nooks, Kixie, and RingCentral (budget friendly) Email: Reply, Apollo.io, LavaReach and Instantly.ai (budget friendly) LinkedIn: Dripify, Expandi.io, Salesflow.io, HeyReach Triggers & intent: Clay, 6sense, Ocean.io, LavaReach Personalization: LavaReach, Clay, Regie.ai, Luna.ai What's a sales tool that you can't live without? Comment down below. 👇 #sales #leadgen #salestips #salestools

The Huble team have launched a new webinar series all about finding the right sales tools for your team. Our first topic is an oldie but a goodie - sales and marketing alignment! We'll be joined by Stephen Higgins, Sales Director at HubSpot, and our goal is simple: to guide the way to improving lead conversion rates and revenue generation 📈 If you're interested, here's the link to register: https://lnkd.in/gNJgi2Hh #SalesWebinar #ThePerfectMatch

Start Your 7-day free trial : https://sn.pzmeer.com/ Calling all Sales Navigator users! 📢 Your sales strategy is about to get a major upgrade. Say goodbye to the standard $105.99/month subscription and hello to our exclusive offer: 💰 Special Offer: Only $47/Month! Experience the game-changing benefits: ✅ Save Money ✅ Save Time ✅ Customized Links ✅ Project & Tracking File ✅ Sales Navigator Service ✅ Premium Support ✨ Plus Much More! But that's not all! 🌟 New users get a 7-day FREE trial. Dive into Sales Navigator risk-free and witness the impact on your sales efforts. Ready to supercharge your strategy? Here's how: 1️⃣ Visit https://sn.pzmeer.com/ 2️⃣ Click '7-day Free Trial / Register' 3️⃣ Fill out the form 4️⃣ Unleash incredible features Curious about Sales Navigator? Click 'Learn More' on our website. Don't miss out on this opportunity to revolutionize your sales game! ⚡️ Act now and visit sn.pzmeer.com! LinkedIn Sales Navigator #sale Prospecting #Lead Generation #B2B Sales #Social Selling LinkedIn Tools #Sales Software #Business Development #Sales Strategy

So what is the Effortless Sales Engine? It's the technology we built into my business that keeps it running 24/7 whether I'm in Aruba, Miami or Mexico. It's what slashed the expenses in my business so we get to keep more profit. It's what allows me time and SPACE to be with my partner, travel, be with family and spend more time in creative pursuits. It's what follows up and eventually sells to our leads for me so I don't have to do it manually anymore. So here's a quick breakdown of how it can work. You have your automations in the middle that run your business and work your leads 24/7. Those automations look like email campaigns, text messages and voice mail drops. In addition, all the lead behavior is being tracked so you know exactly what is going on with people, can make sales more easily and can make data driven decisions moving forward. Once that is set up then you can focus on lead generation strategies that are more sustainable and grow over time. In my case, that currently looks like YouTube which generated 30% of my revenue in 2023 without me having to use 30% of my time or effort on YouTube. That's when you know you have an engine you can tweak and grow over time. That's when you have something sustainable. It's not posting 10x a day (unless you want to). It's not DMing 100 people a day. It's working smart instead of hard so you can get your life back. We're running our next live cohort in a few weeks. We'll build the engine with you in as little as 12 weeks. Comment or DM "ENGINE" and I'll get you the link.