Callie Schweitzer’s Post

Another streaming service. But I get it. Hallmark Media needs to remain relevant. To me it’s going to have to pump out as much content as possible to bring value to the service. It does have a loyal audience (my wife and daughter included) that will or continue to subscribe but is the content great enough to capture those outside of its lane that subscribership will grow? Remains to be seen. Are the movies re-watchable? Yes but do fans re-watch like they would Breaking Bad on Netflix (which I’ve binged 9x since the series finale) or any Disney movies (Lion King and Aladdin were musts for my kids when they were young and we’ve re-watched even now when they’re older). Two things—1. It’s good they’re venturing more into unscripted, which I assume is less costly and after to produce and 2. They’ve tied it to their brick and mortar stores, which I think can be interesting. Succeed or fail, I do applaud Hallmark for trying to not go the way of Kodak.

Yes, the advent of a streaming bundle is inmiment but to be a really successful one It would have to be strictly tailored to the consumer trends and needs both in terms of content and pricing diversity. It would have to be well curated, enabling an accesible browsing and selection system. Essentialy the proverbial streaming bundle would have to avoid the consumer traps and errors of both the cable and OTT systems.

"A quick listen to the frustrations of #streaming consumers would tell you why a new/old streaming #bundling approach might make sense. “How many services do I need to subscribe to?” “Why do prices keep going up – that was what I hated about cable!” “I pay sub fees, but I also have ads now?” “How come I have this credit card charge for ParamountPARA+ - I don’t even subscribe to Paramount+! Oh wait, I do?” “Why can’t I find HBO stuff on HBO Max? I thought I was getting all the stuff I like!” “Why do I have to #pay an extra fee on AmazonAMZN for something that was part of my NetflixNFLX subscription last month?” These are outcries for a solution that balances the need for a sustainable business model with a workable proposition for multiple types of #video consumers." https://lnkd.in/e-cCufQj

Streamers Disney+, Max and Hulu plan to offer a bundle of subscription television services in what is very much a cable-like package. Legacy media giants Disney Media & Entertainment Distribution and Warner Bros. Discovery plan to launch the bundle later this summer, the two companies announced Thursday. Subscribers will be able to pay one price for all three streaming services, though the timing of the offering and pricing hasn’t been announced. The move is designed to lower subscription cancellations, increase retention and provide a better product for consumers burdened by paying for multiple services, executives for Warner Bros. Discovery said during an earnings call. How many streaming services do you pay for? Would this be something that appeals to you? Read more and find out if this bundle works for you: https://lnkd.in/eJuUvNAW

#blackfriday #deal Hulu and Disney Plus Black Friday deal: get both for $2.99/month: This Black Friday streaming deal means you can have subscriptions to both Hulu and Disney Plus for as little as $2.99 a month.

New Post: Verizon +play customers can now bundle Netflix Premium and AMC+ for $25.99/month, saving over $70 per year - https://lnkd.in/ghqV3uhU - SAVE $71.88: As of March 5, Verizon customers can bundle Netflix Premium and ad-free AMC+ for $25.99/month through their free +play account, saving you $5.99 per month and a total of $71.88 annually. Opens in a new window Credit: Verizon Netflix Premium and AMC+ bundle through Verizon +play $311.88 at Verizon $383.76 Save $71.88 Get Deal The growing list of streaming services that won't let you share passwords has us all on a perpetual quest to finesse streaming service costs whenever we can. Verizon is always down to help its customers do just that through its free +play platform, its latest deal bundling Netflix Premium with ad-free AMC+ for $25.99/month.Considering that Netflix Premium is already $22.99/month on its own, this deal essentially adds AMC+ to your lineup for just three more dollars per month. Typically, the ad-free tier of AMC+ runs you $8.99/month, so you're saving around $6 each month — almost $72 annually — by bundling. Verizon users who already pay for Netflix \(directly through Netflix\) can migrate their subscription to +play to unlock the AMC+ bundle during the activation process through +play. SEE ALSO: Netflix is axing its cheapest ad-free tier As annoyed as we are with Netflix for kicking off the strict password trend, this library is a cultural staple. It's constantly expanding with new hits like Avatar: The Last Airbender and Spaceman and new seasons of originals like Bridgerton and Love is Blind, plus an overwhelming amount of solid options in genres from sci-fi and action to comedy and rom-coms.AMC+ is home to popular shows like Mad Men, Killing Eve, and Kevin Can F*** Himself, movies like The Strangers and BlackBerry, and everything in The Walking Dead universe. With access to Shudder included in the subscription, AMC+ is arguably a crucial streaming service for horror fans. And, because AMC+ is one of the few streaming services still being chill about password sharing, just one family or friend activating this bundle could mean AMC+ access for the whole group. In that case, splitting the cost

The streaming industry is facing a critical challenge: retaining subscribers! 🤝 📺 Recent reports show that the average churn rate for U.S. streamers has nearly tripled to 5.5% over the past four years. This trend highlights a critical need for platforms like Hulu and Disney+ to prioritize retention strategies in order to stay competitive. 📉 👀 Factors like price hikes, ad introductions, and crackdowns on passwords have contributed to subscriber dissatisfaction, leading to a surge in cancellations and a slowdown in subscription growth. As a result, streamers must shift their focus from acquisition to retention to effectively manage their subscriber base. 😢☝ While the outlook may seem grim, there's hope on the horizon. One in three users who cancel a subscription return within six months, indicating a potential path to recovery. 😉 What strategies do you think streaming platforms should prioritize to improve subscriber retention in today's competitive landscape? The Walt Disney Company, Disney Streaming, Hulu, Netflix, Warner Bros. Discovery #Streaming #StreamingMedia #SubscriptionEconomy #DigitalMedia #Churn #RetentionStrategies

At #AWNewYork23? Come listen in on this discussion about brand funded entertainment. Will be enlightening, I promise!

What do streaming services and YOUR small business have in common? Too. Many. Subscriptions. ❌ A few years ago, I “cut the cord” and canceled our cable subscription to save money. We only watched streaming services anyway, so I thought it was a good move. Before I knew it, we were paying for monthly subscriptions to Hulu, Disney+, ESPN+, Prime Video, Apple TV+, HBO, and Netflix…and just like that, we’re paying almost as much for all of our streaming services as we were paying for cable! If you’re a small business owner, you might feel the same way about all the different tools and softwares you’re subscribed to. In an environment where you need 57 different subscriptions for different business needs, it’s refreshing to find a platform that consolidates several things into one. That’s why we love Squarespace – it comes with tons of features that allow business owners to simplify. Today on the blog, we’re going over 8 Squarespace integrations and add-ons that make business owners’ lives easier. Link to full blog below for more! https://lnkd.in/g2YDsvhj #squarespace #squarespaceintegrations #squarespacedesigner #squarespacewebsite #websitedesign #websitetips

https://lnkd.in/eDUKuMsh It’s time to rethink our relationships with streaming services Everyone’s long-standing concerns about the streaming space being a bubble on the verge of popping have proven to be more than warranted over the past few months as two of Hollywood’s ongoing labor strikes have raged on. But with the most recent round of services like Disney Plus, Hulu, Peacock, and Paramount Plus raising their prices — during Hollywood’s ongoing double labor strike, no less — to meet the demand of shareholders for never-ending profits, the time has come for all of us to seriously rethink our relationships with the platforms that have become “the new cable.”Over the weekend, the Financial Times published a bit of analysis about the current state of streaming that should only come as a surprise to those who haven’t been paying attention to how most of the major Subscription Video On Demand (SVOD) platforms, and many smaller ones like Starz, Shudder, and BritBox, have hiked up their prices in the past year. In 2022, “a basket of the top US streaming services” would run you about $73 per month, but the same assortment of plans will now cost around $87 this fall — a figure that si...