Cambridge Market Research’s Post

🍏🥧✨ To tell or not to tell... that is your question! 🌱 Let’s move forward together.  Forget what you know about traditional Dutch Apple Pie... Ours? It's grandma's recipe but with a twist... it's 100% plant based 🌿 We've taken the classic flavors you love and swapped animal proteins like butter and eggs with plant based proteins as margarine and eggs... it’s as easy as that!  Ours is just as tasty and aromatic, but better for our future.  And here's the kicker – no one will even notice the switch! 😉 Europe's biggest bakeries are already putting the finishing touches on their own plant-based creations. So here's the question: do we spill the beans or keep it our delicious little secret? 🤫 Whether you choose to shout it from the rooftops or savor the surprise, one thing's for sure – with a better footprint and the same mouthwatering taste, it's a win-win! Blink, blink..... The choice is yours! ✨🍃🍰 #food #foodservice #foodindustry #foodinnovation #fmcg #sustainibility #plantbased #vegan #spoileralert

Team nuance!: Denise Purcell, vice president of content and education of Specialty Food Association, which highlights trends in global, artisanal foods, told Business Insider that more and more food retailers and purveyors are thinking about how to incorporate heat to complement the foods we eat rather than overpowering our experience. "The trend seemed to be the hotter, the better — like ghost pepper and whatever the hottest pepper is," Purcell said. "Let's see if people could handle it. And that is giving way a little bit to this more nuanced heat idea, where it's not just all about burning your tongue and seeing what your tolerance is. It's heat that enhances the flavor. It's things like hot honey we see now in a lot of menus and a lot of packaged products." https://lnkd.in/eYKiygh4 via Lloyd L., Business Insider #specialtyfood #

My daughter's snack is more than a tasty treat... ☝️ it's a combo of delicious trends! Consumers want: - affordable luxuries - better-for-you indulgences - food experiences - at-home solutions - support local emerging brands This tasty treat delivers: - create the Starbucks experience at home with their Signature hot chocolate - NanaShake's banana and cashew based popsicles are delicious and heathy - the popsicle doesn't melt, letting you dip it -> fun thing to do AND gives a hot/cold experience Fun for the whole family! Note: repping a client (whose frozen product I purchased) and an ex-employer (whose product I was gifted) in this video! #snacks #CPG #marketing #coffee #beverages #frozenfood

🌶️ The Hottest Food Trend This Summer: 'Swicy' 🍓🍍 Have you tried the latest food trend that's taking the UK by storm? This summer, it's all about 'swicy' — a delicious fusion of sweet and spicy flavours. From the launch of Coca-Cola Spiced to Starbucks introducing spicy dragonfruit, pineapple, and strawberry lemonades, the 'swicy' trend is everywhere. It's fascinating to see this flavour combination gaining popularity, with sales for spicy-labelled food and beverages increasing by 9% year-over-year. A significant part of this demand comes from the younger generation—Millennials, Gen Z, and even Gen Alpha—who are more adventurous and have a global palate. QSRs are also jumping on the 'swicy' bandwagon with new, exciting menu items. Jimmy John's has rolled out its firecracker menu, while Subway has launched its fiery subs lineup. What 'swicy' combinations have you tried, or are looking forward to trying? 🔥 #Swicy #HottestFoodTrendThisSummer #FieryFlavours

Dethroning Big Food starts with appealing to emotion. Like it or not, Big Food comes wrapped in nostalgia, and Americans won’t give it up until delicious alternatives exist. Better-for-you category leaders aren’t pushing trendy “superfood ingredients” — they’re simply reinventing the basics, selling consumers on flavors they already know and love. Take OLIPOP, creator of good-for-the-gut soda, outpacing legacy brands like Pepsi and Sprite. And it’s not the only one: • Chomps replaced additive-laced Slim Jims with grass-fed beef sticks. • Unreal Snacks removed high fructose corn syrup from kids’ favorite candies. • Simple Mills and Catalina Crunch overhauled everything from Oreos to Cinnamon Toast Crunch. • Siete Family Foods, A Dozen Cousins, and Saffron Road Foods cleaned up global cuisine. • Birch Benders and Banza made pancakes and pasta macro-friendly. Wellness devotees made specialty food a $207B category, but converting the average American—and achieving the category’s full potential—starts with simplifying the pitch. Putting a new twist on classics is the ultimate BFY playbook. [📊: OLIPOP]

Not all innovative food is GOOD and not all GOOD food is innovative. Case in point: our son Trajan is holding in one hand a delicious piece of local pasture raised fried chicken and in the other hand an equally delicious “NOT Fried Chicken” from our friends at Life Raft Treats. Both of them are extremely good and taste delicious. One of them is also extremely innovative and includes a chocolate “bone” inside of a crispity crunchity crust. At Pod Foods we want to sell ALL of the good food from ALL of the emerging brands, but we especially want to sell the most INNOVATIVE food we can possibly find and help foster their growth ASAP. P.S : you can find this at particularly clever Pod Foods retailers like Foxtrot and DoorDash’s Dash Mart. P.P.S: can you tell which one is which in the photo? P.P.P.S: Yes, I do have a framed 18”x24” photo of Fried Clams from Woodman’s of Essex hanging on the wall. John David Harmon Mitchell Madoff Rob T. Robyn Finster Russell Heiman #innovation #emergingbrands #podfoods

Happy Friday Food Detectives! 🔍 Whether you’re craving that zesty kick or a perfect pickled taste, banana peppers can make or break a sandwich. But did you know the processing levels of your favorite brands might be hiding behind that tangy flavor? At WISEcode, we’re peeling back the layers to reveal the truth by breaking down which brands keep it real and which ones are trading simplicity for something more processed. Watch our latest video to find out which banana peppers make the cut and how to keep your meals as wholesome as possible. See what’s hiding behind the bar code—Foods are not processed equally. Instantly uncover processing levels and make informed choices with WISEcode! #FoodTransparency #WISEcode #KnowYourFood #NutritionInsights #PicklePeople

HPGSpotted: Offal Hits Menus (again). Inflationary times are inspiring consumers and restaurateurs to reconsider less mainstream parts of the animal - like liver, hearts and marrow - as delectable menu options. Recently, we’ve seen a liver mousse/pate craze, swapping out traditional French pairings for Southeast Asian flavors and ingredients, and the ubiquitous “toast” concept featuring chicken liver instead of avocado, topped with all types of globally inspired ingredients. Renewed interest in offal is a perfect trend mash-up of protein + budget concerns + nose to tail thinking. And, hey, some of these are just pretty darn delicious. Looking for new ways to rethink your product and menu offerings? Contact Mary Haderlein on LinkedIn or email [email protected] #foodinnovation #hydeparkgroup #offalhitsmenus #newmeatproducts

Taking on the Giants with SMALA: Innovation in Every Squeeze!🔥 In a world where food innovation is often overshadowed by a handful of Goliaths that hold a monopoly on the food & beverage industry, we at Cura are proud to stand as the David, championing creativity and equal opportunity in launching new products. Our recent launch with the Fung Bros(https://lnkd.in/grf-_kMn) who launched SMALA is a testament to this mission. SMALA isn't just another chili oil. It's a culinary fusion, blending the best of Sichuan and Calabrian flavors right from NYC's Little Italy and Chinatown. Perfectly paired with anything from pizza to dumplings, this unique chili oil combines a rich blend of aromatics, spices, and real truffle, all packed in a revolutionary squeezable bottle. No more mess from traditional jars – just pure, delicious flavor with a smooth mala buzz. This product isn't just about taste; it's about solving the consumer problem of messy chili oil jars. With SMALA, every squeeze is clean and precise, bringing the umami kick you love without the cleanup you don’t. 👉 Dive into the world of SMALA: https://smalasauce.com/. Dreaming of launching your own innovative food product? Reach out to us at Cura. Let’s join forces to disrupt the market and give consumers what they truly want. We're not just creating products; we're igniting a revolution in food and beverage. #ChallengeTheNorm #FoodRevolution #CuraInnovation #Smala #NoMessAllFlavor #DiscoverCura

🌿🍪 Ever wonder how your snacks could reflect your personal flair? Sofia’s Cookies blends the art of custom design with the science of baking to do just that! 🎨🔬 Here's the scoop: every bite from Sofia’s is more than just a treat; it's a showcase of customization meeting quality. Imagine a world where cookies and snacks speak your language, literally. From "Thank You" to "Happy Birthday," each piece is tailored to carry your message, all while being packed in containers that keep them fresh and delightful. 🍪✉️ Why does customization matter? It turns a simple snack into a memorable experience. Whether it’s Chocolate Chip or Spicy Guac Mix, each flavor is crafted from all-natural ingredients, reflecting Sofia’s commitment to quality and taste. It’s about connecting through food, where each snack mix or confection becomes a bridge between the giver and receiver. 🌎💞 And here's the best part: those air-tight canisters aren't just about keeping snacks fresh; they're about sustainability, designed to be reused and repurposed, aligning with eco-friendly values. It’s a hands-on lesson in reducing waste while enjoying some of the finest flavors crafted in North America's heartland. 🌱♻️ Sofia’s Cookies isn’t just baking; it’s about creating fresh-baked memories, teaching us that even the smallest details can make the biggest impact. 💌🍪 #EducationalEats #CustomCookies #SofiasScienceOfSnacking #EcoFriendlyNibbles #BakingMemories #hildeeswag Sofia's Cookies Mark Sigel Samantha Graf Ian Farnam Geiger PPAI - Promotional Products Association International Advertising Specialty Institute PromoCorner Print & Promo Marketing Soapbox GAPPP - Georgia Association of Promotional Products Specialty Advertising Association of Greater New York (SAAGNY) New England Promotional Product Association (NEPPA)