Cheddar’s Post

For this Debate Friday, I've got to reflect on what has dominated my and what seems like most peoples' headspace over this last week. The riots across the country. I don't want to debate the reasonings. They are wrong on all levels, simple as that. One thing that has been gnawing at me, and I'd like to see other people's thoughts on this - misinformation. Both with the riots and with the Imane Khelif Olympic boxing controversy, the part that misinformation has played in whipping up hate and violence (especially on social media) is scary to see. What I wanted to talk about today is - 💠 What can we do? And where does the buck stop? 💠 How can we curb the wildfire-like spread of misinformation after sudden events or news, especially in cases where certain pieces of information are sensitive to an ongoing investigation and can't be released to the public? And who is responsible? The Media? Tech companies that push the algorithms that allow misinformation to spread because it gets views and clicks? Should the Government step in? Or is it up to someone else? I know that all the data professionals in my network know how vital clean data is for making correct decisions, so does the higher rate of misinformation mean a higher rate of incorrect decision-making? ------------------------------------------------------------------------ Debate Friday is a post (by me) every week at 12pm on Friday to promote discussion about AI, Data, Tech and anything else topical or relevant. Because who actually does any work after 12 on a Friday? And let's try to get LinkedIn back to its best - interesting and respectful conversation.

I would like to add, this is why the CX, Marketing, and social listening teams should collaborate rather than sit in silos. Stanley 1913 listened, acted fast, went above and beyond to provide an exceptional experience, and probably created a customer for life. #CX #CustomerExperience #CustomerLoyalty

https://lnkd.in/exqrkT-G Fascinating exchange from Pat McAfee’s show from Super Bowl week as J.J. Watt talked to Jay Glazer about the fact that back in October 2002, Glazer learned that Watt had been treated earlier in the week for an irregular heartbeat and would be playing. Watt made it clear that while he wasn’t upset with Glazer – because Glazer’s information was correct – though he was upset the information had leaked out to a media member. For his part, Glazer said he had checked with Arizona's medial relations head Marc Dalton to make sure he was good to report the information. Glazer seemed to think that Watt had somehow OK’d the release of the information, stating if Watt had wanted to keep that information private, Glazer would have complied with that request. Wasn't clear if Watt felt or knew that was the case. What’s most fascinating to me is the fact that Glazer clearly outlines the path he took to becoming one of the league’s insiders: relationships. He says he worked on building relationships with players and coaches because he had more in common with the players than he did with his fellow media members. Glazer said that this practice has caused people to question his objectivity for years, and he responded to that criticism by saying those people criticizing him weren’t any less subject. If someone stiffed them for an interview, they’d rip the person who did it. Now, Glazer has a point about that last part. I’m not sure if anyone covering the NFL is truly objective, but that doesn’t mean it should be abandoned as an ideal, and the approach that Glazer describes in this specific instance isn't great. He responds to Watt's concerns about reporting the information by saying his report was going to make Watt look like Paul Bunyan, he even goes so far as to reference a potential Hardy’s sponsorship. The implication is very clearly that because this news would make Watt look good, Glazer didn’t think there was an issue here.

Imagine watching a ghost movie where the haunted house's exterior is visible in just about every scene. It'd probably get a bit tedious after a while, I expect. Yet this is precisely what Steven Spielberg did to spectacular effect with 'Jaws,' which was first released 49 years ago yesterday. Creating tension and build-up is crucial in any story arc. In Jaws, the shark doesn't appear until nearly an hour and a half into the movie. When we think of the build-up, our brains probably default to the classic 'der-dum' score, beginning slowly and reaching crescendo as the monster attacks. Or maybe the famous 'dolly-shot,' with the camera zooming in on Brody in the lifeguard chair. But it's actually very subtle repetition that plays the biggest psychological trick with our minds in that hour and a half. Watch it again, and you'll notice that in nearly every single outdoor scene, the ocean horizon is visible. The omnipresent vastness of the Atlantic. That beast's hiding place. You can't see it, but it's out there somewhere, waiting. It's very unsettling, but very simple, and you probably didn't notice it at the time. Spielberg was a movie rookie at the time, yet he knew exactly what he was doing. Subliminal repetition is everywhere, not least in advertising. I saw a great billboard ad for a cider brand on here the other day. It was about sixty words long, yet the phrase 'delicious pint of' was used four times. I was genuinely thirsty after seeing it. Genius, in both examples. #storytelling #advertising #repetition #psychology

Interesting read

Horrible. Click below for video.

I want everyone to understand just how perilously close we are to the end of Democracy. Facebook has removed this 30 minute short film about Bobby Kennedy narrated by Woody Harrelson. This is an absolutely wonderful film about the candidate, with nothing justifying so much as a raised eyebrow. That Facebook would simply act to remove this film should scare everyone to the core. Anyone seeking the truth about Bobby can watch this film on other venues, but for how long? Facebook and Mark Zuckerberg, acting as agents for the White House, are serving as dictators. They are deciding what you can and cannot see and hear. This is really Orwellian stuff. They are corralling the people into mindless complicity, numbing the senses and disallowing any and all dissent. Turns out Bobby is out to save mankind, but it's going to require that Facebook (and other oligarchs) take a bit of a hit. So you see where the incentives lie. Is this the United States of Stalin? If anything, this act of evil by the government-corporate kleptocracy underscores the urgency of this moment, and the importance of Bobby's candidacy. He absolutely CAN win. More importantly, he MUST win, or democracy dies. The existing 2-party system is pummeling the public- our wallets, our physical and emotional health, our communities, and years of our lives. We absolutely must take power back. It starts with Bobby. On this platform, the s.o.p. seems to be a soft ban. So if I normally get 5,000 views, I'm only going to get 500. Also very Orwellian and Stalinist. Wake the hell up America, we are being turned into lab rats, pawns in their insatiable thirst for profit and power. We the people must make it stop. If you don't help fight back, then you are supporting the end of America.

Have you seen Stray?! How was it? Leave us a feedback here: [https://lnkd.in/d5VcW6z6] If you've not watched STRAY, stream it here: [youtu.be/0hX_V_lSmdY] and leave us a feedback after, using the link above

Misinformation and disinformation continue to spread quickly on social media, making it harder than ever to tell real from fake. In some worrying instances, false information is fueling discontent and riots. We must apply critical thinking, question sources, and really take a moment to consider the information being shared. As McAfee's Vonny Allaman - Gamot advises: "What's most important is that consumers are armed with the capabilities to tell fact from fiction, and that they themselves take a moment to pause and verify information before sharing anything online....Recent advances in AI have also created an environment where fake news can be created and distributed even more rapidly, and it’s getting harder and harder to discern what’s real and what isn’t." This latest article in Yahoo UK, includes a very good overview of the challenges we're seeing with expert advice on what to look out for. Be sure to check it out. How to spot misinformation on social media (yahoo.com)