👩💻️ TikTok Beauty Masterclass Host 💅 • Creative Director & Graphic Designer • 10 years+ working with next-gen D2C & CPG brands 📈
For beauty brands, posting on TikTok is a bit like doing your nails. If you skip the base coat, that glossy new mani is just going to slide right off. 💅🏾💨 Creating videos that react to micro trends (like Barbie) is the top coat, but without the base coat, those 'nails' are going to last about 5 seconds. The base coat, is making sure that you're posting the content that is repeatedly working for the most successful beauty brands, to drive actual sales. 💸 The real grippy stuff, like answering your audience's burning questions, or showing them how your products improve their lifestyles. You need this base coat to acquire the audience that will buy from you, not the one that will enter the room then leave... once they realize you're 'all memes and no substance'. I just released a 2.0 version of my TikTok toolkit for beauty brands called ✨12 Tile Magic✨, and let's just say... it's the base coat. Learn more: https://lnkd.in/gDw3j6kX
I help coaches get predictable clients and scale past 20K months
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