Chrissy Kelleher’s Post

‘The Last of Us’ Season 2 Gets First Teaser. The new episodes confirm Joel's lie will still affect his relationship with Ellie. It was proven with season 1 that games-to-TV adaptations drive franchise-wide engagement. 🔥 +𝟯𝟱% (Src: Newzoo, 35 games analyzed) The average Monthly Active Users (MAU) rises after games go TV/Movie. • 3 months pre-announcement: 1.05M MAU • Announcement month: 1.15M MAU (+10%) • Release month: 1.42M MAU (+35%) Season 2 looks just as thrilling as Season 1. What excites you most about season 2?

You don’t have to play video games to acknowledge the value that they bring. Video games are another form of art that share compelling stories, have complex characters, and feature narratives so engaging that they inspire the creation of TV shows and movies. The Witcher is an example of a captivating story that was told through various forms of media, including book series, video games, and streaming on Netflix. Geralt of Rivia, from The Witcher, operates in a morally gray world where choices are rarely clear-cut. He’s often faced with decisions that challenge the traditional notions of good and evil, making morally complex choices. #wednesdaywisdom #innovation #motivation #gameonrecruiting

On September 29th at Entertainment X Tracks Licensing Forum in NYC we are going to address the Elephant in the Licensing Room ( The Hollywood Strike) and provide you with the hottest entertainment licensing properties from the world of Anime, Videogames, Web3 , Toy Ip and more.... are you ready? https://lnkd.in/ebmA2KVv How will the ongoing #hollywoodstrike impact the #consumerproducts #licensing business at #retail?

This movie was a wonderful case study of licensing, particularly international licensing. I have yet to see a film that dives into the intricacies and power of licensing in such a fun and thrilling way, like Tetris does. 10s across the board. What movie demonstrates the power of licensing to you? #licensing #ip #brandlicensing #gaming https://lnkd.in/g5VvWWvp

Netflix is taking its entertainment empire to the next level with a $1 billion investment in gaming! 🎮 The streaming giant is developing titles inspired by popular movies and TV series, including "Squid Game" and "Black Mirror." But it's not just mobile games. Netflix is eyeing high-end games that can be streamed on TVs and PCs, and is even considering licensing popular games like "Grand Theft Auto." Why? Engagement 🚀 The goal is to keep subscribers hooked, especially during show off-seasons. Are you a gaming enthusiast who would subscribe to Netflix for their games? 🕹️ #NetflixGaming #Streaming #IndustryNews #Entertainment #GamesIndustry #Innovation

#businesspodcast #smallbusinessadvice On this fun filled episode of David Vs Goliath, Adam DeGraide interviews the former CEO of Hasbro Interactive Tom Dusenberry. This episode is all about the games we play in our lives today and in the and in the past. Learn how the games you grew up playing went from concept to completion and what the future of interactive entertainment is going to look like!... https://ayr.app/l/w9Lv

#businesspodcast #smallbusinessadvice On this fun filled episode of David Vs Goliath, Adam DeGraide interviews the former CEO of Hasbro Interactive Tom Dusenberry. This episode is all about the games we play in our lives today and in the and in the past. Learn how the games you grew up playing went from concept to completion and what the future of interactive entertainment is going to look like!... https://ayr.app/l/w9Lv

I want to share a recent experience with a #Netflix game "Reigns" on my TV (which is currently in Beta). Not expecting a lot from it, I scanned the code I saw on the screen to use my phone as a gaming controller. From a #gamingdesign standpoint, it involved simple right/left swipes on my phone—influencing the storyline with each choice. The narrative is laced with surprises and humor that kept me quite engaged. Now, being the #instructionaldesigner, my mind naturally drifted to what's happening behind the scenes. Every decision I made had a ripple effect on the #scoring elements at the top of the screen. It's not just about picking options randomly—you've got to make choices that align with the game's goals to keep your "game life" intact. I experimented with different approaches—sticking to a consistent set of values didn't quite do the trick, and random choices were a dead end (no surprise there!). The way to proceed is to pay attention to those scoring metrics and make decisions that help you progress. As the game unfolded, more cards got thrown into the mix, expanding the entire "game universe" experience. Achieving goals allowed me to collect objects and unlock new stages—adding another layer of complexity. That being said, Netflix is stepping beyond its usual mobile game offerings by offering #cloudgaming. You don’t need a full gaming setup—you can stream games directly from Netflix's servers to any of your devices. Have you embarked on this Netflix gaming journey? What are your two cents? Any other Netflix TV games that left you pleasantly surprised? Let's swap stories! 🎮🍿 #NetflixGaming #BetaTestingAdventures #SwipeToPlay #SanicaShares

#businesspodcast #smallbusinessadvice On this fun filled episode of David Vs Goliath, Adam DeGraide interviews the former CEO of Hasbro Interactive Tom Dusenberry. This episode is all about the games we play in our lives today and in the and in the past. Learn how the games you grew up playing went from concept to completion and what the future of interactive entertainment is going to look like!... https://ayr.app/l/w9Lv

Looking purely at Netflix Games licensing GTA for customer acquisition, it looks like a pretty strong bet for Netflix. App Figures on 2023 performance from the WSJ article 1% of userbase using games daily (2.5m) 72m downloads last year across their portfolio (minus GTA) GTA in Dec 2023 contributed 21.5m downloads. And looking at the Rockstar/Take 2 GTA San Andreas on Play Store that's running at a pretty constant 2.7m DAU (data.ai) So whatever this license cost contributed a 30% increase to new downloads across 2023 (despite launching mid-Dec), added 20m+ users and will probably double the Netflix games DAU.