Climate Action for Associations’ Post

👉 Google's "Environmental Report 2024" reveals a significant rise in greenhouse gas emissions, which have increased by 48% between 2019 and 2023, with a 13% increase happening this past year. This surge is attributed mainly to higher energy consumption in data centres and increased supply chain emissions. ♻ The report highlights the challenges posed by integrating AI into products, as generative AI—responsible for creating content from scratch—requires about 33% more energy than task-specific hardware. 💻 Data centres, housing vast servers that power AI, consume considerable amounts of energy and water for cooling the machines, which are prone to overheating. As Google invests more in technical infrastructure, mitigating these emissions becomes increasingly challenging. Read more here: https://lnkd.in/eiGsAYE9 #Sustainability #AI #ClimateAction #GoogleEnvironmentalReport #DataCenters #ClimateActionForAssociations

Data Centre Emissions Spotlighted in Latest Report by Google

Data Centre Emissions Spotlighted in Latest Report by Google

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