Conor Byrne’s Post

🎨 The Art of Interrupting Someone’s Day 🎨 Just dropped - this week’s Social Studies podcast episode with Ian Blair, CEO of Laundry Sauce. In conversation with Lucas DiPietrantonio, Ian emphasizes the transformative power of creative storytelling in marketing. Advertising is the art of interrupting someone's day compellingly. In a world where ads often blur into sameness, distinct storytelling is needed to stand out and turn everyday products into unique stories waiting to be told. Tune in to the newest episode to learn how to craft a narrative that captivates and differentiates. 👉 Check out the full conversation https://lnkd.in/ehDuvmUz

Why are you the one for your customers, rather than why are you the best of a bad bunch? The current political campaigns teach many things- why it's impolite to shout over each other, why fact checking matters, and why repeating why the other person is bad isn't a good marketing strategy. By pinning you conversion hopes on a client thinking you're not as bad as the other person, you're not giving yourself a chance to shine. It's a very (very) weak strategy. We talk about this in today's episode. https://lnkd.in/e9-5QwWb

Conscious marketing is an essential approach for marketers as businesses and marketers then prioritize ethical, sustainable, and socially responsible practices in their strategies. I discuss this with Q. Nnaniki Malesa as she breaks down integral aspects of marketing - further looking into how conscious marketers must possess a strong sense of ethics and values to avoid being swayed by superficial trends or unethical practices. This integrity helps them build credibility and trust with consumers, leading to long-term success and positive brand reputation. What are your thoughts on the marketing efforts of today, and are there brands that you believe exercise conscious marketing? Episode available on all podcast streaming platform!

Episode 51

Don’t talk to the camera when you are creating reels for the first time. Yes, you read that right. You can create videos with you on the frame, yet not talk to the camera directly. Most people dread facing the camera, but when they are engaged in a conversation and that’s recorded, they are more confident because there is a person in front of them. Record videos like a podcast and just cut the other person. You must have seen these kinds of videos perform very well. I just love the way Keerthi History (YouTube and Instagram) creates content this way. You know why these types of videos are successful: - They are conversational, spontaneous and hence authentic. - The body language is confident and natural. - When posted as reels or shorts, people feel that the highlights of one long video are cut and posted. - Even if the content ends abruptly, the viewers understand. 🚀 Start creating your own engaging reels and shorts today. Unleash the power of natural storytelling! 💬🔥

Why struggle to create content that boosts your authority and visibility when you can repurpose the shows you guest on. >>> I'll be sharing HOW to do this on the Podcast Alliance Quarterly Meet Up Event on March 7th With 2 other amazing speakers (one on audio branding, the other on video marketing). I'll put the info below so you can grab your ticket!

Marketers and traditional business owners must have a track record that can be found in 2024 Sitting down on a podcast i only stick with what I know I can expand on Marketing sits on my brain 24/7 Between client work and everyday life I’m paying close attention to what’s attractive and getting attention. I’m always looking at the comments understanding what’s creating conversation My expertise is built on the attention of the consumer. I’m now in the driver seat pushing myself and those around me out of their comfort zone Business specifically It doesn’t make sense to incorporate marketing and not focus on a video production bringing a story or narrative to life

Next time you do your agency podcast about the "power of branding" take a look in the mirror. #advertising #adsforadagencies

1. A Public Podcast 2. . A Song 3. A Memo 4. A Callertune 5. A Social media Background 6. An Identifier 7. A viral meme 8. A Storyteller 9. An effective Promotion 10. An Infinite Reach Really, audible marketing is amazing Have you ever tried your brand or products through audible marketing? #audible #marketing #brands #products

In our latest episode, we had an interesting and insightful discussion with Tochy Udunwa (ACIM) about marketing. From branding to dealing with unpredictability, and everything in between! We have highlighted some key points in the carousel below. Be sure to listen to the full episode here: https://spoti.fi/4aPzBgN #TheSpotlightPodcast #NewEpisode #CareerPodcast #MarketingTips #ProfessionalInsights