Dallas Market Center’s Post

It's our 12-year anniversary! 🎉  As we celebrate this significant milestone, we want to express our heartfelt gratitude for your unwavering support and collaboration throughout our journey. Your partnerships have been instrumental in our success 🙌   Looking ahead to 2024 and beyond, we're filled with excitement about the possibilities that lie ahead.   𝗪𝗘 𝗖𝗔𝗡'𝗧 𝗪𝗔𝗜𝗧 𝗧𝗢 𝗘𝗫𝗣𝗟𝗢𝗥𝗘 𝗡𝗘𝗪 𝗛𝗢𝗥𝗜𝗭𝗢𝗡𝗦 𝗔𝗡𝗗 𝗗𝗜𝗦𝗖𝗨𝗦𝗦 𝗧𝗛𝗘 𝗣𝗢𝗧𝗘𝗡𝗧𝗜𝗔𝗟 𝗢𝗣𝗣𝗢𝗥𝗧𝗨𝗡𝗜𝗧𝗜𝗘𝗦 𝗪𝗜𝗧𝗛 𝗬𝗢𝗨   -   #pinkpackaging #pinkinteriors #pinkoffice #pinkprocurement #pinkmarketing #pinkmanagedprint

Your brand, your story, shaped by you. From elegant ovals for your boutique items to playful hearts for holiday specials, we craft labels in every shape imaginable.  See some of our most unique shapes and vote on your favourite, or comment below with a shape you'd love to see! 🗣 Which shape works best for your brand? 🟢🟨🔺 #ShapeYourStory #CustomLabels #EngageToWin #YourBrandYourWay

Exiting times ahead 🤩 in order to “build better together “ cannot wait to shake our next steps and key moments with our valued customers #kerakoll #buildbettertogether #kerakollgroup #people #product #sustainability #marketing

You hope never to experience it (even if you see it all the time in your secular research), but there are times when you experience a service from a brand where you see clear contradictions in brand promises and messaging. So it's time to call one such company out - because they worked hard to earn the award. Riluxa claim your prize. They claim to offer and I quote (yes they wrote it captialised) "BESPOKE FURNITURE BRING YOUR DREAM BATHROOM TO LIFE WITH PRODUCTS MADE TO YOUR EXACT SPECIFICATIONS" using other quotes such as "Exceptional Advice". You cannot after all create 'bespoke products made to your exact specifications'. This is the first time I've experienced so much difficulty in trying to give a brand money for a product. And their customer service is beyond poor as is their expert advice - with an unhealthy amount of mistakes in their paperwork. If you put claims out there for the public to consume, you had better live up to it. This award is all yours Riluxa. Do better. Lesson for all in professional services: Good products alone won't win over consumers. A brand promise and reputation mean a lot to consumers. So don't lie. #badadvice #customerservice #lackofknowledge #retail #service #loyalty #poorservice #whenacompanyisallergictomoney

🚀 "The Timeless Brilliance of the BIC Biro: Lessons for Modern Design" 📝 For decades, as far back as 1955, the iconic BIC Biro has stood as a symbol of innovation, with its sleek, simple, and sophisticated design captivating millions worldwide, whether at home, in the office or on your travels. You will always see the physical presence of a Bic Biro somewhere. But what sets it apart? 🤔 BIC's design philosophy holds the key. By prioritising simplicity, durability, and affordability, Biro embodies everything consumers love about BIC products. Its ergonomic design conveys reliability, making it the trusted choice for countless users. You never get let down by a BIC Biro, they seem to have endless life… So, what can modern businesses learn from Biro's enduring success? 💡 By prioritising customer needs, embracing simplicity, and finding the time to innovate by doing things differently. Only then will you also have a chance to last the test of time. By being more curious, creative, and courageous, our organisations can create products and services that leave a lasting impression in today's fast-paced world of ‘life’ and business, where difference, makes the difference... Wouldn’t we want to achieve a similar level of success to Biro? Ready to dive deeper into the world of timeless design? Discover how Biro has shaped our approach to Wicked People Design. Inspiring, Idealising and Innovating at every corner… Give us a nudge to learn more! #BICBiro #designsuccess #innovation #SimplicityWins #wickedpeople 🌟

During this years Clerkenwell Design Week, Marissa Wallder, a Senior Associate at Resonate, joined a panel discussion on design sectors and what different sectors can learn from one another. Please click on the link below to read the full article on Design Insider. #clerkenwelldesignweek #CDW24

A great example of what can happen when local business embraces e-commerce. If you're thinking about making the leap for your business, this is a must read. #irishbusiness #smallbusinesssuccess #ecommercesolutions #consultingexcellence

Underground tube poster – it made me chuckle…. Whilst travelling on the London Underground yesterday, I saw this poster from Vinterior – an online marketplace for vintage and antique pre-owned furniture and homewares. There are a number of ways to grab attention and this particular gem stood out for its humour and simplicity. I’ll remember the poster and brand as it made me laugh (a helpful distraction when travelling on the tube during rush hour!)….and humour is a great way of establishing a genuine emotional connection between consumers and a brand. With my marketing hat on, it also worked well for the following reasons: * It tapped into a clear customer pain point (the challenge with following instructions in assembling furniture!) * A cheeky nod to the market-leader in flatpack furniture – or otherwise known as “taking an enemy" (positioning a brand or product in direct opposition to a competitor and framing your brand as the solution or alternative) – which incidentally also helps to build a stronger emotional connection with consumers. It reminds me that truly effective marketing goes beyond the product or service - it's about forging a connection, understanding the customer's journey, and sometimes doing it all with a dash of humour. I also love the fact that the brand is a start-up that is actively contributing to the advancement of the circular economy across Europe. #MarketingInspiration #CustomerInsight #CreativeAdvertising #LondonUndergroundCheer