Daniel Cross’ Post

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Director | New Business Development | Helping Mortgage Companies Connect with HomeBuilders | Pickleball Enthusiast

Heads up to sales and marketing leaders: The FCC just passed a ruling related to online consent. This not just for lead gen companies or lead buyers. This concerns first and third party data. The new FCC ruling changes the way businesses are allowed to reach out to customers. Stay tuned to Verse.ai for insights on how this will affect your business and what you can do to remain compliant while serving your customers. #tcpa #compliance #leadgeneration #salesandmarketing

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The FCC dropped a huge ruling closing the “Lead Generator Loophole” today. What happened? The FCC ruling today mandates one-to-one consent for lead generation, emphasizing consumer privacy and transparency. Quick Insights: - One-to-One Consent: FCC now requires individualized consent, promoting higher-quality leads and personalized approaches in lead generation. - Compliance Period: A six-month window is provided for industry compliance. Timely adaptation is crucial. We know the big challenges this shift presents. Verse.ai has been preparing for over a year in anticipation of this ruling and is ready. Our compliance team ensures your operations align seamlessly with the new regulations, safeguarding your business and processes. Stay tuned, as we will be releasing some great resources to explain and help you navigate the new ruling.

We are looking forward to coming together with the LeadGen community to navigate this. Take a look at what we are doing to offer our take on a universal free and open source solution!

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