Daniel Gilbert’s Post

Huge thanks to Hasbro's CCO Roberta Thomson for sharing some great insights on internal and crisis communications during this conversation with Axios HQ. Some key takeaways I especially appreciated: • Brand isn't just a message or tagline; it's at the heart of your company and how employees experience and express its values and culture. • Internal comms should not be an afterthought, especially as companies navigate employee experience and corporate activism, and the best leaders understand this and know how to use their voice as a critical tool in moving the company forward. • Good KPIs for internal comms tend to be a mix of data and anecdotes, and it's helpful to work in partnership with your HR/People teams to understand how employees receive information. • As companies navigate addressing complex issues like DEI, the channels where they choose to have these conversations matter. Finding the right spaces and times to discuss them with honesty, sensitivity, and integrity is key. Not everyone wants to join a company-wide meeting and suddenly be expected to talk about and address emotionally charged issues in the middle of their work day. • Whatever platform you use for internal communications, opting for two-way dialogue is best and most effective, so employees can have a real conversation with leaders and managers. • It's helpful to take a "situation-dependent" approach to corporate activism: would your silence be noticeably absent if you didn't take a public stance on something? Is what you're saying truly reflective of your company's values? #internalcomms #strategiccommunications #CCO

Quick Building in Public Check-In, this time just with a few numbers. - 4 weeks, 3 videos, 2 team offsites, 1 half-marathon 🏃🏻♂️💨 - 5k views, >130 watch hours, and >200 (!) subscribers - Founding Team Members: 3 (more on this soon!) - first pilot project: in the works ✅ And because I come from strategy, obviously gotta give the biggest metric its own column. I have over 999% Subscriber Growth! This should obviously be the easiest metric to sustain going forward. 🤝 So appreciative for everybody that has already been a part of this journey. Looking back at what we already accomplished in less than a month leaves me with nothing but excitement for the future. :D Next vlog launching soon!🚀

🌟 A post about new beginnings and continued gratitude 🌟 Today I embark on a new journey, stepping into my new working home. At #RAPPWorldwide, I will be immersing myself in creative ideation, brand strategy and production, and support the delivery of data-driven content powered by technology, primarily in EMEA and wherever our collective vision takes us. I'm eager to dive in, craft another significant chapter in my professional story and, above all, contribute to RAPP Worldwide’s success trajectory. Before I do, though - I am deeply grateful to my regional and direct leadership at #Jellyfish, who always believed in me and encouraged me to chase new horizons beyond Herengracht and the Shard.  To past colleagues and clients, those wonderful connections I made online, insightful course companions, determined decision makers and stellar recruiters: your support, guidance, and sometimes even just a simple conversation meant the world to me.  Equally, I am thankful for every open refusal, silent dismissal and even ghosting which allowed me to gain clarity, sort the proverbial wheat from the chuff and pushed me to be even more determined and resilient in my quest. I believe that supporting those who are still a step behind in the process is a shared, moral duty – if you are at that juncture, do connect and/or let me know if I can help with an introduction, a chat, or by meeting over coffee. And finally: here's to new beginnings. With gratitude for the past that I leave behind and the future I am ready to give my best shot to. (photo: my view of London Bridge and Tower Bridge from the 141 bus)

Reflecting on these past few months @ RapTV 2 words come to mind… Challenging & Electrifying 💪 ⚡ It’s not my first rodeo but getting back in an early stage saddle has been quite the adjustment.. a journey of personal and professional growth. From day one, I've been blown away by every team member's sheer passion and dedication. We’re creating a culture that celebrates creativity, innovation, obsession over audience, and truth-seeking behavior. It was certainly an adjustment getting used to true, direct communication and feedback (à la One Minute Manager) and transitioning back to a builder mentality of problem-solving with limited resources. During the interview process I was told this position would be like parachuting in with no reinforcements and at times it has felt that way. But like Steve Rogers, I’d gladly jump with no chute for this cause. Our network of 45m+ is becoming the home for next-gen superfans in music & culture. While we’re a juggernaut on the B2C side with our social audiences we’re still establishing ourselves as a premium publisher in the B2B ad marketplace and educating the importance of social-first initiatives to engage this audience. I’m excited for the future. We’ll continue to obsess over our audience, always putting them first, and shaping the future of social-first entertainment. 🚀 #CompanyCulture #Innovation #FutureOfMedia #TeamSpirit

🎉 ✨ 🎉 ✨ NEW FEATURE 🎉 ✨ 🎉 ✨ You've asked, we've delivered!  We're thrilled to launch our new feature: Variations! ✔ What are Variations? It's a unique way to offer teams and collaborators multiple options for reviewing assets, allowing you to skip several iteration steps at once. Check out the video from our one and only Mads Lyngvig Jespersen to get introduced to the basic concept of Variations with an example.

Huge shoutout to Summer, our DEI intern! 🌟 Their passion for creating a more inclusive workplace is inspiring. We’re so grateful for their fresh perspective and contributions to our team. I am so proud of our Level Up Series. Each quarter, we host a broadcast with one of our top leaders and they share their career journey, obstacles, and they're why. We do this because mentorship and networking don't just have to happen formally. It's the informal networks we're trying to curate for our employees who may not know how to break through those invisible barriers that unlock the keys to professional advancement and growth. Folks from underrepsented groups are less likely to be mentored within corporate cultures due to imposter syndrome, lack of visibility, or absence of sponsorship. Our series aims to break down those barriers by bringing our leaders into the everyday workspaces of our employees and having some courageous conversations. Can't wait to host our next one in Chicago at McCormick Place! We're planning for another ERG Takeover and Level Up. Big thanks to Crystal Davidson, MS.Ed. and all of our amazing ERG leads for making this an incredible day.

Excited to attend Ad Tech on March 13th and 14th! 🚀 Let's seize this opportunity to connect and explore potential business ventures. Schedule a meeting with me to discuss how we can collaborate and drive success together. Looking forward to it! #AdTech #BusinessOpportunities

Stumbled upon adplist.org when I was on the hunt for a #mentor to level up in #product management 🚀 Thought getting an external guru would add a fresh perspective to my journey. Chatting with mentors there really opened my eyes 🤯 Though I've shifted gears from #PM to #CommunityBuilding @ GoodWhale - Investing Simplified, I still keep tabs on their updates through the newsletter 📩 Recently, bumped into this cool event by Press Start Studios, happening right at GetGo Carsharing, super near my office! Thought to myself, "Why not? Could be fun to join the community vibe" 🎉 As someone who's on the quieter side, diving into social scenes ain't always a walk in the park 🙈 But hey, Ryan Isaiah Lim was right there, and we just clicked! Chatted up a storm and turns out, we're gonna see each other again at a hackathon event. Talk about a small world 🌍 The event was a blast - met peeps from the same field but discovered new common grounds. And games? Yes, please! Led by Vincent Siu, with a funky new game, we ended up creating the funniest stories. Left with awesome memories 🎨✨ Real talk - community feels like a whole new world once you step in. It's all about embracing the goofy, quirky sides of us. Why not let our inner kids out to play and bond with the gang? 🤪 And the host of the evening, LiangKai H.! Only later did I find out about his globe-trotting, hustling journey. No wonder he pulled off such an amazing night with his charm! 🌟 #CommunityVibes #ProductManagement #NetworkingFun #GameNight #CreativeChaos #InnerChildUnleashed

As we come close to the end of year it's time to celebrate all the amazing achievements of our Disrupt team 🤩 Now, grab your popcorn because our yearly video recap is here! 🍿 Get ready to relive the laughter, the challenges we conquered, and the victories that made us go, 'Did we really pull that off?' Spoiler alert: Yep, we totally did 😉 Here's to our Disrupt team! #yearlyrecap #yearlyreview #marketingagency #digitalmarketing

The #SuperBowl, #EmmyAwards, and #GrammyAwards are more than just dazzling showcases in sports, television, and music; they're influential powerhouses in the entertainment world. Each event, with that delicious cocktail of glamor, talent, and spectacle, plays a vital role in shaping our cultural and economic landscape. Diving into these vibrant worlds reveals a display of top-tier performances and a deeper narrative of how they influence the #entertainmentindustry, shape business dynamics, and nurture community connections. Well beyond celebrations of sports, television, and music, they are substantial economic engines with far-reaching effects. https://bit.ly/3RzC9Ir