"[...] the Commission has decided to open formal proceedings against AliExpress under the Digital Services Act. The proceedings will focus on the following areas: - The compliance with the DSA obligations related to the assessment and mitigation of the systemic risks of dissemination of illegal content, as well as actual or foreseeable negative effects for consumer protection linked in particular to: - The lack of enforcement of AliExpress' terms of service prohibiting certain products posing risks for consumers' health (such as fake medicines and food as well as dietary supplements) and for minors specifically (access to pornographic material), which consumer can still find on the platform; - The lack of effective measures to prevent dissemination of illegal content; - The lack of effective measures to prevent intentional manipulation on the online platform through so-called ‘hidden links'; - The lack of effective measures to prevent risks deriving from features, such as influencers promoting illegal or harmful products through the “Affiliate Programme” of AliExpress. The compliance with the DSA obligation to allow all users, including those who are not registered, to notify illegal content and to receive confirmation of the receipt of the notice; The compliance with the DSA obligation to provide an effective internal complaint-handling system; The compliance with the DSA obligation to gather and assess the reliability and completeness of the information requested from traders using AliExpress including in relation to traders within the “AliExpress Affiliate Program”, in line with the traceability of traders' provision; " https://lnkd.in/g2KKMHzf #china #ecommerce #fake #iprights
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This was a fun one to do and write! Combining my two favourite things; #christmas #adverts and #alcohol #marketing (and a few dad joke titles thrown in for good measure!) 🎅 🎄 . This blog explains our research from ‘Last Christmas 🎵 ’ here: https://lnkd.in/gvJHZqzC but look at this year's adverts too! Alcohol content and advertising leads to increased consumption and use. Last year there was a lot shown, and showing an idealised Christmas with a lot of alcohol likely leads people to consume more at this time of year. Interestingly, there’s less alcohol in this year's adverts with some supermarkets seemingly considering the wider impact of alcohol in their adverts and some including a lot of alcohol (and likely linking alcohol with Christmas - raised with the the ASA). Less alcohol is a good thing. The reduction could lead to less consumption, fewer people starting to drink, and makes this time of year easier for those at risk of a use disorder or in #recovery Thank you to those who showed less this year & I urge Tesco Sainsbury's Asda Morrisons ALDI SÜD Lidl in Germany Marks and Spencer to consider this in the design of their #christmas adverts in future.
📺 In our latest blog, Dr Alex Barker looks at how many supermarket Christmas adverts showed alcohol content in 2022 compared to 2023🎄 Have they been reducing such content or not? And how could this affect consumption and harm? Rachael Murray Rebecca Thorley https://lnkd.in/g3RgxPfQ
Mistletoe and Wine: Alcohol advertising at Christmas time - Institute of Alcohol Studies
https://www.ias.org.uk
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When we stop shopping in the local stores and prefer the large global retailers, we shouldn't be surprised if local shops face closure and independent suppliers see their margins squeezed. This will never end well: less competition will likely drive higher prices and lower quality for the consumer. The news market works in the same way. If we want to enjoy multiple local sources and increase competition and quality, we should shop small. Always go to the source: buy the local newspaper and visit the independent news site. The alternative is that someone else will decide what you are entitled to read and what you are not. https://lnkd.in/ej9AMzh6
Publishers around the world hit by Facebook labelling news as spam
pressgazette.co.uk
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Marketing consultant. Helping organisations map content to their customers' journey so they can generate more leads and sales. Presenter. Host. Speaker.
Once again ads have been banned, and censure given, where the relationship between the company and the person in the ads is not transparent enough. While many argue against this approach from the Advertising Standards Authority, saying it's obvious, the rules and guidance is clear: you need to think like your audience, who likely have much less information and knowledge than you, the business. Declare the relationship. Use the features of platforms such as 'paid partnership' labels and use '#AD' at the start of any caption, before someone has to tap 'See More'. https://lnkd.in/ev-aUfXm I suspect the reporting of the ads has come from a marketing person, but rules are rules.
Steven Bartlett Huel and Zoe adverts banned by ASA
bbc.co.uk
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Helpful Guidance
The Committee of Advertising Practice has announced today new rules for advertising alcohol alternatives, as well as provided helpful guidance on how to ensure your ads are compliant. The new rules come into force from 14 May 2024. Find out more: https://lnkd.in/e6MwZnyG
Alcohol alternatives – new rules and guidance
asa.org.uk
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The government yesterday sought to ease the pains of the media over the self-declaration of all advertisements --- a move necessitated by a recent Supreme Court order --- by saying such affidavits now would be needed for ads related to food and health sectors. Read More At:- https://lnkd.in/gW36NCFK Ministry Of Information & Broadcasting #advertisement #SupremeCourt #Healthcare #news #NewsUpdate #newsfeed #dailynews #IBWNews
MIB dilutes norm on ads’ self-declaration; restricts it to food, health sectors
https://www.indianbroadcastingworld.com
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Did you know Corona grow their own limes? 🍋 (Why isn't there a lime emoji?) The "Corona Extra Lime". China is the world's largest beer market. However, Corona's challenge was a high-quality lime shortage in the country. The lime 📗 is almost as much a part of their brand as their font, logo, label... As an alternative to simply importing limes into the country, Corona partnered with local governments and industry leaders to provide farmers 👩🌾 with the tools and knowledge needed to grow high-quality limes for their beer... +2 million sold in the first year. As a result of the "Corona Extra Lime", Corona solved its lime supply problem and gave struggling Chinese farmers a vital economic boost. 📈 - - - It's an unbelievable bit of creative thinking, brand with purpose, and an innovative solution to an interesting problem 💚 (but the cynic in me sees a bit of rampant capitalism 😂 ) https://lnkd.in/ehWWZdRw
Corona Extra Lime - Corona | Our Work | Ogilvy
ogilvy.com
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The Indian government is planning to introduce a unified system for managing consumer complaints related to misleading advertisements, according to a Mint report. At present, complaints are directed to Broadcast Seva, the Press Council of India, and the National Consumer Helpline. The goal is to streamline the process and reduce delays and inconsistencies, as multiple platforms often lead to inefficient handling of grievances, a source told Mint on the condition of anonymity. Earlier this year, the Supreme Court sharply criticised consumer goods company Patanjali for its misleading advertisements, leading the court to require advertisers to provide a self-declaration certificate before releasing their ads. The government plans to present its proposal for a unified mechanism to the Supreme Court this week through the Information & Broadcasting and Consumer Affairs ministries. This move is expected to be part of their response to the court's reprimand last month for failing to register enough complaints regarding misleading health claims by companies. A single data centre to collect and manage all complaints about misleading advertisements will ensure more efficient and seamless handling of issues, a second source told Mint. As reported by Mint, the three meetings held with stakeholders summarise all feasible suggestions for submission which will prevent the need for repeated engagement between stakeholders and the government to address any violations.
Indian Government to develop a unified system for misleading ad complaints
socialsamosa.com
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Advertising of goods and services to consumers in Argentina: new rules to be considered The advertising of goods and services to consumers in Argentina is regulated by a multiplicity of rules, with the addition of the new Resolution No. 12/2024 of the Secretariat of Industry and Commerce. Learn more how to avoid sanctions reading on our Legal Blog: https://lnkd.in/dyPrpWsQ
Advertising of goods and services to consumers in Argentina: new rules to be considered
https://cspabogados.com.ar/en/
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Advertising of goods and services to consumers in Argentina: new rules to be considered The advertising of goods and services to consumers in Argentina is regulated by a multiplicity of rules, with the addition of the new Resolution No. 12/2024 of the Secretariat of Industry and Commerce. Learn more how to avoid sanctions reading on our Legal Blog: https://lnkd.in/dyPrpWsQ
Advertising of goods and services to consumers in Argentina: new rules to be considered
https://cspabogados.com.ar/en/
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You may have had slithers of visibility of online threats to your brand, but it’s difficult to get a full grasp of the situation. 📡 Fake websites, social media accounts, marketplace listings – all hijacking your branding and intellectual property to promote counterfeits and scams to your consumers. See a glimpse of a world run by bad actors 🔭 — including an overview of the top 10 marketplaces for IP & brand enforcements: https://lnkd.in/ecVYvZVk #BrandProtection #ConsumerProtection #ConsumerTrust #Counterfeits #BrandAbuse #AntiCounterfeiting #Marketplaces #SocialMedia
eBook | How Bad Actors Hijack Your Brands & Erode Consumer Trust - Read Here
https://corsearch.com
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