Dean Waye’s Post

CEO: I'm thinking about hiring our first VP of Sales. Me: Congrats! What does the current sales team look like? Do you have any managers? CEO: No, we haven't hired any. Me: Alright. Have you hired a marketing manager? CEO: No, but we're planning to fill those roles soon. Me: How about Sales Operations? Is there someone responsible for that? CEO: No, we don't have anyone in that role. Me: I understand. A VP of Sales can cost A LOT, typically between $300K to $600k+ per year. How fast do you expect to make a return on this investment? CEO: In less than 6 months, ideally sooner. Me: So, you want to hire a VP of Sales before you have the other key roles in place, and expect them to deliver results in under 6 months? CEO: Yes, of course, that’s their job, right? Me: 🧐 VPs of Sales aren't miracle workers 🪄 They need the right support & team to succeed 🙏

vp of sales

VP Sales. Job descriptions for this position often don't match what is REALLY expected. Many founders and CEOs want a miracle worker. "I've built a fantastic company with an amazing product. Now, I realize that selling it is the tough part. So, I'll just hire a Sales VP or Chief Revenue Officer and expect them to work magic." They believe hiring a top-tier Sales VP is the silver bullet to transform their growth. Here's the truth: It doesn’t work like that. I greatly respect sales professionals and understand their crucial role in taking any business to the next level. However, it’s not as simple as it looks. Salespeople don’t generate demand; they turn it into revenue. Creating demand falls on the product and marketing teams, with a major emphasis on the product itself. Here’s the process: 1. Start with an outstanding product. 2. Add exceptional marketing. 3. Then, bring in excellent sales. You can’t skip any of these "world-class" steps and still expect next-level success. Yet, too often, the first two steps are neglected, and the sales team gets blamed. Did you fire your Head of Product/Chief Technology Officer when you lost deals due to missing features? No, but your VP of Sales was let go for missing revenue targets. #sales

Why Hiring a Stretch VP of Sales is Key to Scaling Your Business Learn why hiring a stretch VP of sales can be crucial for scaling your business and avoiding potential pitfalls. Discover how to build a strong sales team and ensure sustainable growth. #ScalingYourBusiness #SalesLeadership #BuildingASalesTeam #BusinessGrowth #SalesStrategy #SalesManagement #HiringTips #LeadershipDevelopment #SalesSuccess #BusinessScaling

As we head into the crucial final months of Q4, it's time to address a common challenge that may be holding your business back. Is your sales team living up to the expectations you set? 🤔 For many CEOs, accountability and sales team performance have been sources of frustration. Missed targets, unrealized potential, and revenue slipping through the cracks—it's a recipe for dissatisfaction. But here's the game-changer: Fractional Sales Management. 🏆 This isn't just a solution; it's a transformation. It's the missing link you've been searching for, the key to creating a culture of accountability, delivering targeted sales coaching, and mastering pipeline management. The power of transformation is within reach. Discover how Fractional Sales Management can elevate your sales team's performance. Watch this short but impactful video for insights that will reshape your Q4 and beyond. 👉 https://lnkd.in/ebRF4Gtg #Helixsalesdevelopment #Accountability #FractionalSalesManagement #SalesPerformance

Fractional services like this can literally change the trajectory of your business, for the better. You can’t pretend to me a master at everything, especially if you are a business owner that hasn’t had to lead sales teams specifically before. How you hire, hold acctountable, develop, and scale a sales org requires a master at their craft. Had Walter Crosby on the podcast and he drops some great info on this topic. Check it out here: https://lnkd.in/dyTHqiRM

As we head into the crucial final months of Q4, it's time to address a common challenge that may be holding your business back. Is your sales team living up to the expectations you set? 🤔 For many CEOs, accountability and sales team performance have been sources of frustration. Missed targets, unrealized potential, and revenue slipping through the cracks—it's a recipe for dissatisfaction. But here's the game-changer: Fractional Sales Management. 🏆 This isn't just a solution; it's a transformation. It's the missing link you've been searching for, the key to creating a culture of accountability, delivering targeted sales coaching, and mastering pipeline management. The power of transformation is within reach. Discover how Fractional Sales Management can elevate your sales team's performance. Watch this short but impactful video for insights that will reshape your Q4 and beyond. 👉 https://lnkd.in/ebRF4Gtg #Helixsalesdevelopment #Accountability #FractionalSalesManagement #SalesPerformance

As we head into the crucial final months of Q4, it's time to address a common challenge that may be holding your business back. Is your sales team living up to the expectations you set? 🤔 For many CEOs, accountability and sales team performance have been sources of frustration. Missed targets, unrealized potential, and revenue slipping through the cracks—it's a recipe for dissatisfaction. But here's the game-changer: Fractional Sales Management. 🏆 This isn't just a solution; it's a transformation. It's the missing link you've been searching for, the key to creating a culture of accountability, delivering targeted sales coaching, and mastering pipeline management. The power of transformation is within reach. Discover how Fractional Sales Management can elevate your sales team's performance. Watch this short but impactful video for insights that will reshape your Q4 and beyond. 👉 https://lnkd.in/ebRF4Gtg #Helixsalesdevelopment #Accountability #FractionalSalesManagement #SalesPerformance

Where first-time front-line sales managers go wrong.... All too often, the best AE gets promoted to sales manager. Spoiler alert. It doesn't always work out. Instead of writing a lengthy post, I’ve got a bunch of tips and lessons that I will post over the next few weeks. Here we go… Fallacy number 1. Not hiring A-players/ people better than you - hiring, managing and developing A-players is your job. This sounds like a no-brainer, but for many first-time managers, they have always been number 1, and their ego gets in the way. They are worried about their position as the “best seller” and/or feel insecure about their position as a leader. “A” leaders hire “A” players. Hire the best. Forget the rest. #SaaSsales #sellingsolutions #salesstrategy #closingdeals #salespitch #salesgrowth #saasplatforms #sellingtech #salesprofessionals #saasindustry

As we head into the crucial final months of Q4, it's time to address a common challenge that may be holding your business back. Is your sales team living up to the expectations you set? 🤔 For many CEOs, accountability and sales team performance have been sources of frustration. Missed targets, unrealized potential, and revenue slipping through the cracks—it's a recipe for dissatisfaction. But here's the game-changer: Fractional Sales Management. 🏆 This isn't just a solution; it's a transformation. It's the missing link you've been searching for, the key to creating a culture of accountability, delivering targeted sales coaching, and mastering pipeline management. The power of transformation is within reach. Discover how Fractional Sales Management can elevate your sales team's performance. Watch this short but impactful video for insights that will reshape your Q4 and beyond. 👉 https://lnkd.in/ebRF4Gtg #Helixsalesdevelopment #Accountability #FractionalSalesManagement #SalesPerformance