Debra Pivko’s Post

💻 Join Kabrina Ashley to learn about ''Cultivating Your Personal Brand through Social Media'' during an SME 2024 panel session! #branding #socialmedia #sme2024 https://lnkd.in/eiFHpYX4

Creating thought leadership in your brand and business is a frontier many don’t know how to cross. Come join me to talk through what it looks like to be seen and heard in your space and how to enjoy showing up on social media to grow.

How to package your performance campaigns? 1. Don’t just do always-on create events every month - not just sale events but also product-centric events 2. Keep it idiot-proof and optimise for 3 secs 3. Play on fear, greed and urgency Save and share this with your friends. #performancemarketing #PerformanceAds

If you're in the business of live events, sports entertainment, or simply looking to boost your media outreach, I'm confirming clients for early 2024. With an impressive track record in promoting major events and establishing strong connections with media outlets, I'm here to help you create a buzz that drives revenue. Let's chat about how I can elevate your brand and events to new heights. DM me to get started! 📢📊 #PublicRelations #MediaOutreach #RevenueGrowth

The last big event marketing moment of 2023 saw an anthropomorphic Pop-Tart descending into an enormous toaster at a college football game and then popping out as a giant edible cake which the winning team promptly devoured. It’s a surreal note to end a year on, but it worked! The stunt made waves across social media, scoring an estimated $12 million in media exposure. Given the game sponsorship cost around $2 million, that’s quite the outcome. As is often the case, the marketing lesson to learn from this campaign is: don’t be afraid to get weird. #EventMarketing #EventTrends #Events #EventProduction #EventProfs

In Episode 494 of Delivering #MarketingJoy, Taylor Borst talks about her growing role, some keys to running a successful event, and a powerful reason that we should NOT always be concerned with setting boundaries! #marketing #events #goals https://lnkd.in/gU7dJ92z

Andreessen Horowitz-founder Mark Andreessen's forward-looking insight on *influencer/creator-branded products* has wide-ranging impacts on the future of sports sponsorship deals: He says that new brands of this style... 🚫 Are not "gimmick sideshows to the mainline CPG businesses." 🔮 Rather, they may be "the future of consumer products" Influencer-led products are starting to take center-stage in sports... 💦 PRIME (led by Logan Paul) - Sponsoring the Los Angeles Dodgers, Ultimate Fighting Championship, and (just this week!) Kansas City Chiefs' QB, Patrick Mahomes. 🍪 Feastables (led by MrBeast) - Recently took the jersey patch for Charlotte Hornets. 🥃 Casamigos Tequila (led by George Clooney) - Sponsoring in-venue signage and dedicated space for multiple properties, including Philadelphia 76ers, Pittsburgh Penguins, and others. 🩳 SKIMS (led by Kim Kardashian) - Recently agreed to sponsor the National Basketball Association (NBA) as the *official underwear partner* of the league. And many more ... __ 💡 My takeaway for individuals building careers in sports sponsorship: When seeking brand partners, it is now wise to broaden the search beyond large, legacy brands. In addition, consider exploring brands with their own upside, audience, and lead ambassador/creator. In addition to bringing capital to a relationship, these creator-led brands can also provide access to a unique audience, making the sponsorship relationship more of a *partnership* than a pure exchange of cash for placement. I will be interested to follow how creator-led brands incorporate the teams which they sponsor into their own brand ecosystems, and how these sponsored teams experience a lift in fan engagement from the relationship. __ ⭐️ Explore 450+ open jobs on TeamWork Online in Sponsorship Sales & Activation, including roles at Playfly Sports, SponsorUnited, AEG, and more: https://lnkd.in/gM_yJiWp ▶️ Tune in to minute 13:25 from "The Ben & Marc Show: Ask Us Anything!" video to hear their thoughts at this link, or via the link below: https://lnkd.in/gGXGvuBD __ What creator/influencer sponsorships have you noticed? How have they impacted your impressions of the brands? ⬇️ 💬

Unlock unprecedented sales growth with our festival-special offers! Elevate your business on every occasion with tailored promotions that captivate your audience. Maximize revenue, engage customers, and make each festival a success. 🚀🛍️ Don't miss out on boosting your sales potential! #SalesGrowth #FestivalOffers #BusinessSuccess

Unlock unprecedented sales growth with our festival-special offers! Elevate your business on every occasion with tailored promotions that captivate your audience. Maximize revenue, engage customers, and make each festival a success. 🚀🛍️ Don't miss out on boosting your sales potential! #SalesGrowth #FestivalOffers #BusinessSuccess

Selecting the right venue is crucial for the success of any event. It can help you create the right atmosphere and ensure attendees have a satisfying experience. Your choice of venue is a strategic decision that can make your event memorable and resonate deeper with your audience. #gravitypull #eventvenue #eventvenues #eventproducers #eventprofs #eventplanning #eventproduction #inclusiveevent