Demand Metric’s Post

Founder: Why should we invest in content marketing? Me: Here are the 5 main reasons: 1. Buyers love content to make decisions 2. Content gives short and long term results 3. Content helps across the whole buying journey 4. Content increases performance of outbound and ads And for the 5th one, most founders ask: - What is our strategy? - What content should we create? - What formats or channels should we use? And dozens of legitimate questions left without answers. That's why I released my content marketing course yesterday. It helps B2B businesses install content as a revenue channel, so: 5. It’s now easier to launch your B2B Content Strategy with my course (Access the launch offer: https://bit.ly/3wUUKH7) Founder: Sounds good. What should we do first? Me: Start from your content strategy: 1. Always start from your audience problems 2. Collect the rights qualitative insights 3. Understand their buying journeys 4. Choose your desired positioning 5. Install your messaging strategy 6. Define a POV and arch enemy 7. Create your content pillars → You learn HOW to do those 7 steps in the module 1 of the course. PS: If you want to receive the course program first, or have any questions, tell me.

Why you should invest in #contentmarketing

Content is still king. Especially when it comes to B2B marketing.

❌Don't invest before reading this... Investment is very important sometimes it will be in the form of Money or in the form of seeking knowledge But Investment must be long term prespective💪... In this digital era every brand wants to be on top of the race🏃... but some times brands are focusing on short term benefits not long term results🤐 When we talk about marketing then Content is known as King👑 for any product or service.... For the longer term benefits we will have to invest in Content Marketing and will have to prove its importance by seeing some reasons🚧... Here are 5 reasons why we should invest in Content Marketing by Pierre Herubel and let's check out in detail👇🚀.... 1. Short & Long Term Results 2. Buyers love Content 3. Marketing Context & many more...

𝗔𝗿𝗲 𝘆𝗼𝘂 𝗽𝗮𝗿𝘁 𝗼𝗳 𝘁𝗵𝗲 66% 𝗼𝗳 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀 𝗿𝗮𝗺𝗽𝗶𝗻𝗴 𝘂𝗽 𝘁𝗵𝗲𝗶𝗿 𝗰𝗼𝗻𝘁𝗲𝗻𝘁 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗲𝗳𝗳𝗼𝗿𝘁𝘀 𝘁𝗵𝗶𝘀 𝘆𝗲𝗮𝗿? Have you considered how much you’re investing in your content strategy? What results have you seen so far? Writing content is more than a nice to have in the digital age; it's a necessity. The statistic above is a clear indicator that companies are recognizing the unparalleled value of high-quality content. It’s not just about filling up space on your website or social media platforms; it’s about building trust, improving SEO, engaging your audience, and ultimately driving conversions. To improve your content game, start by understanding your audience. Who are they? What are their pain points? What type of content do they consume, and in what format? Develop a robust content strategy that aligns with your business goals. Don’t hesitate to collaborate with skilled content writers who can bring a fresh perspective and expertise to your strategy. Remember, content writing is not a sprint; it’s a marathon. The more you invest in it, the better your returns will be. So, gear up and start creating content that not only informs but also delights and converts your audience. 𝗣.𝗦. Do you also believe in the power of content marketing? How much emphasis does your business give to content strategy? Share your thoughts on how you define your audience's needs and how you align content to your business goals. Let's learn from each other's content creation approach!

Content marketing is crucial to the success of your sales funnel. Here's why: 1. It Attracts Leads: Engaging and valuable content attracts your target audience to your sales funnel. 2. It Nurtures Leads: Content keeps leads interested and helps them move through the funnel. 3. It Converts Leads: Effective content convinces leads to take the next step towards a purchase. Remember, the goal of each stage in the funnel is to move leads to the next stage. Without content, your sales funnel is like a leaky bucket. No matter how many leads you pour in, they'll just leak out the bottom. So, take the time to invest in high-quality content at every stage of your sales funnel. Need help with your content strategy? Let's chat.

Content is not just king.👑 It's the entire kingdom. Let's shatter a myth: Content marketing is not about bombarding your audience with endless blogs, infographics, or videos. It's about creating a world where your brand is the hero, and your customers are the citizens. It's time to stop viewing content as a mere sales pitch and start seeing it as a tool to build lasting relationships.🤝 Here's a secret: The most successful B2B businesses don't sell products; they sell experiences. They tell stories that resonate, inspire, and engage. They create content that adds value, not noise. Unpopular opinion: Your audience doesn't care about your product. They care about what your product can do for them. Content marketing is the most effective way to show them. Here's a practical strategy: Instead of fixating on quantity, prioritize quality. A single exceptional piece of content can surpass the impact of a multitude of average ones. Remember, in the kingdom of content, the currency is value. The more you provide, the richer your brand becomes.🚀 For more than 22 years, we’ve helped B2B organizations promote the value of their products, services, and expertise. It’s far more effective and far less costly than advertising. Let me explain: Calendly https://bit.ly/3JF08BO

Let's debunk the myth: Content Marketing isn't a sprint - it's a marathon. Picture this. You shared a thought-provoking piece of content, but it didn't receive any engagement. You think it's a dud, right? Think again. Among the unseen reactions: → A rising leader in your industry just screenshotted your post. → An entrepreneur applies your advice - their small business charts unprecedented growth. → Numerous professionals are spreading your wisdom through the powerful grapevine of word of mouth. Welcome to the world of Content Marketing - the stage where invisible impacts are often the most influential. In this field of change, the timing of the payoff remains a mystery. However, consistency is the key to success. Are you ready to lace up your running shoes and join the marathon? Drop a comment and share your content marketing journey! P.S. ♻️ Repost if you found this helpful.