DemandScience’s Post

✅ Good channel marketers understand that they have to move with ONLY the channel partners that suit their needs and align with their overall marketing objectives! 📈 Here are the key considerations to make in vetting channel partners. 👀 🔎 We’ve recently published a comprehensive guide on Channel Marketing. Amplify your growth through strategic demand generation and maximize your channel partner programs with this free guide! https://lnkd.in/gq3Qq9dJ #tech #B2B #data #growth #demandgeneration #channelmarketing

The top strategy today for optimizing demand generation capabilities with limited funding is the use of AI to increase both efficiency as well as effectiveness....

Master Channel Marketing and drive better results and higher ROI from your partner networks! 💪📈 We’ve recently published a comprehensive guide on Channel Marketing. Amplify your growth through strategic demand generation and maximize your channel partner programs with this free guide! 👉https://okt.to/xZdlPt #tech #B2B #data #growth #demandgeneration #channelmarketing #contentsyndication #displayadvertising

Looking for strategies to rejuvenate your demand generation programs? The B2B buyers of today have changed and traditional marketing models are becoming obsolete. So how can you keep up? The Marketing Practice has just launched a new guide with 5 key insights to help you adapt and thrive. Take a look and see what changes you can make to stay ahead of your competition. https://okt.to/eG782C #b2bmarketing #demandgeneration #demandtransformation

Have you heard the saying 'consistency is key'? Well, in sales and marketing, it's everything! #ConsistentMessaging across all channels isn't just about being on-brand – it builds trust, keeps customers coming back, and boosts revenue! When your brand's message is crystal clear, your audience gets it. That's where the magic happens! But here's the kicker: it takes teamwork. Sales, support, marketing, and communications all need to sync up. But trust us, the results are totally worth it! In today's competitive market, a unified message isn't just 'nice to have' – it's a MUST for generating leads, boosting sales, and setting the stage for long-term success! Ready to elevate your business with a solid marketing game plan? Chat with our savvy marketing strategists at Ocean 5 Strategies and ace your brand messaging game! https://bit.ly/46N7WuB #MarketingPlan #B2B #B2G

Your #B2B tech company may have solid marketing tactics in place for your channel, but is the right segment being targeted? Learn more about this and other #jointmarketing considerations in TSL President David English's video Creating a Joint Marketing Plan. https://lnkd.in/dwwd7kzg

I thoroughly enjoyed the discussion I had with other Propolis members recently, discussing why as B2B marketers we need to elevate the strategic importance of channel partner marketing. Loads more on this topic on the way, so keep your eyes peeled 👀 #b2bchannels #channelmarketing #partnermarketing

We've wrapped up an enlightening session on optimizing channel partnerships for B2B organizations, and it's packed with tons of valuable strategies you can use today. Here’s what we covered: -Strategic Alignment: Emphasizing the synchronization of channel partner efforts with your marketing objectives for a unified growth approach. -Silos No More: Revealing actionable steps to integrate channel marketing seamlessly within your team, eliminating operational divides. -Power in Partnerships: Exploiting channel collaborations to broaden your market scope, reach untapped customer bases, and accelerate organizational growth. -Collaboration for Success: A deep dive into cooperative strategies to improve communication, alignment, and performance tracking with channel partners. This session is a gold mine for marketers aiming to maximize their channel partner marketing outcomes. Watch the full session here: https://lnkd.in/e3Rkm9eF #channelmarketing #bestpractice #communityintelligence

Calling channel marketers! We bought together some of your peers on Propolis to discuss how partnerships and the channel can be just as, if not more, effective than direct-to-buyer marketing. Led by our excellent Channel Marketing Expert, 💡Georgina Gilmore, the group got stuck into some important discussion points (list below) to consider how to uncover the untapped potential of your B2B partners. This is not just limited to tech companies - although some of the best case studies do come from this sector - but these approaches can be used across mutiple industires in B2B. Click the link if you would like to watch this on demand. #channelmarketing