Dentsu India’s Post

Publicis Groupe India is boosting tech capabilities to lead in providing immersive solutions to its clients. In an exclusive interview with Business Today's Vidya Sathyapriyan, our Digital Technology Business CEO Amaresh Godbole, talks about the Groupe's commitment to client transformation.   Amidst the rise of trends like creative commerce, social commerce, and live commerce, Godbole emphasizes on the importance of user-centric experiences. He highlights that the company’s understanding of clients, and their customers differentiates it from traditional IT services companies in delivering creative-technology experiences to support marketing campaigns.   “The DNA of IT companies is to think in terms of systems and solutions. Our DNA is to start with the user,” he points out.    Link to the full article in comments.   #PublicisGroupeIndia #TechInnovation #MarketingEvolution #futurereadybusiness  

Publicis Groupe India is boosting tech capabilities to lead in providing immersive solutions to its clients. In an exclusive interview with Business Today's Vidya Sathyapriyan, our Digital Technology Business CEO Amaresh Godbole, talks about the Groupe's commitment to client transformation.   Amidst the rise of trends like creative commerce, social commerce, and live commerce, Godbole emphasizes on the importance of user-centric experiences. He highlights that the company’s understanding of clients, and their customers differentiates it from traditional IT services companies in delivering creative-technology experiences to support marketing campaigns.   “The DNA of IT companies is to think in terms of systems and solutions. Our DNA is to start with the user,” he points out.  #PublicisGroupeIndia #TechInnovation #MarketingEvolution #futurereadybusiness

🎯 Dentsu: Leading India’s Marketing Revolution Proud to spotlight Dentsu, the marketing powerhouse that continues to redefine the landscape in India and beyond. As the top-ranked marketing agency in India, Dentsu’s remarkable achievements speak volumes: 🚀 40% YoY Growth: Dentsu X India has been a standout performer, leading with a phenomenal 40% year-on-year growth. This is a testament to their strategic acumen in identifying and meeting market needs . 🌍 Global Leader: Dentsu’s influence isn’t confined to India. Globally, the agency has retained its top position in RECMA rankings, a clear reflection of its robust media strategies and innovative approach . 📊 Ad Spend Leadership: In 2024, Dentsu projects a 6.8% growth in India’s advertising spend, outpacing many global markets. With a strong focus on digital, Dentsu continues to push boundaries, capturing 59.6% of global ad spend through innovative channels like paid social and retail media . Dentsu’s commitment to creating sustainable value and delivering real outcomes for clients has solidified its position as a trusted partner in the ever-evolving marketing ecosystem. Here’s to their continued success and innovation! 💼✨ #Dentsu #MarketingLeadership #India #DigitalTransformation #Growth #Innovation

🏆 Elevate your digital marketing game and stand out with the prestigious Digital Media Excellence Awards 2024! 🚀 Submit your best work now and join the evolution of digital marketers, in tune with the latest trends. Don't miss your chance to shine! 💡 #DMEA2024 #DigitalMediaExcellenceAwards #submityourbestwork #digitalmarketers #currenttrends #marketing #technology #organizations

Mindshare India has recently announced the appointment of Dimpy Yadav as its Head of Strategy – Digital. Before joining Mindshare, Dimpy served as the General Manager at Xaxis India since 2016 and took on various roles within the company.  Read more-https://lnkd.in/gFetfUKp Gopa Menon | Sachi N. | Ajay Mehta | Zoya Qureshi | Yash Mishra #Appointment #Mindshare #DimpyYadav #HeadofStrategy #DigitalMarketeer #BusinessNews #EletsBrandStory

I recently had the privilege of delivering a session on creating effective social media content and integrating it with Publicis Sapient objectives, and it's been a truly reflective experience for me. 🌸 It's incredible how what started as my passion for content creation and majorly because I wanted people to focus on little joys in life amidst our chaotic lives, both professionally and personally, has come full circle. 🌻 Sharing insights on social media content creation wasn't just about the tips and tricks; it was about sharing a piece of myself, my journey, and what I've learned along the way. It's about being authentic and genuinely finding your true passion and working towards it. 🌟 As I stood there, sharing my experiences and knowledge, I couldn't help but feel a sense of confidence in what I was saying. Because it wasn't just theory; it was real-life experiences, failures, and successes that I was sharing with my colleagues. 🪄 Being able to connect with each one of you, to see the spark of inspiration in your eyes, and to know that I've contributed even a tiny bit to your journey, fills my heart with immense joy. 💗 Thank you, Gayatri Hazarika & Rebecca Heins for giving me this opportunity to share, to learn, and to THRIVE together. And of course my lovely peers Dr. Richa Mohan and Nitika Garg (she/her) for all your support! 🤗❤️ Sharing a glimpse of a quote that I live by and included in my session yesterday! 🌟 #ThriveAtPS Here's to many more moments of reflection, growth, and learnings! 🚀🚀 #ContentCreation #SocialMedia

One of FangKai Low 卢方凯 TikTok videos went viral few weeks back, with more than 200k views overnight (now at 355K views) which gotten the attention of a business editor. Joan Ng from SPH Media had reached out via LinkedIn to turn that content into a business article. This experience reinforced the importance of personal branding. TikTok isn't just for the younger generation; it's a powerful tool for building a brand. When combined with LinkedIn, the potential to reach and engage with a broader audience becomes incredibly effective. Never underestimate the power of these platforms to boost your visibility and influence in the business world! You may watch this TikTok for your reference. https://lnkd.in/gmDgmvqA www.vhrconsultancy.com VHR Consultancy  #vhrasia #vhrcreatesvalue  #welearnwesharewecreatevalue  #fangkailow

At NESTLÉ D:NEXT + PG, Hari Krishnan , MD Content & Marketing Communications, Publicis Groupe India, delivered an insightful session on “The rise of fandoms". His thought leadership emphasized the importance of adapting content strategies to align with the fast-paced evolution of audience expectations. Hari unpacked the key elements for staying relevant, explored emerging adaptation trends, and provided a deep dive into Gen Z's most compelling behaviors. He also discussed how brands can leverage these insights for smarter product integration. Additionally, Hari highlighted the rise of new dominant platforms that are outpacing traditional social media and OTT in influence. Here’s to mastering the nuanced art of fluid content and navigating the intricate digital terrain with foresight. #FluidContent #DigitalTransformation #GenZ #MarketingStrategy #PublicisGroupe #Innovation #ContentTrends Hari Krishnan Anupriya Acharya Amaresh Godbole Kedar Teny Amitesh Rao Unny Radhakrishnan Jai Lala Tanmay Priyadarshi Mohanty Priyanka Kapur Rashmi Sehgal Anil K Pandit

One of my TikTok videos went viral few weeks back, with more than 200k views overnight (now at 355K views) which gotten the attention of a business editor. Joan Ng from SPH Media had reached out via Linkedin to turn that content into a business article. This experience reinforced the importance of personal branding. TikTok isn't just for the younger generation; it's a powerful tool for building a brand. When combined with LinkedIn, the potential to reach and engage with a broader audience becomes incredibly effective. Never underestimate the power of these platforms to boost your visibility and influence in the business world! You may watch this TikTok for your reference. https://lnkd.in/gd2XYQ_S www.vhrconsultancy.com VHR Consultancy #vhrasia #vhrcreatesvalue #welearnwesharewecreatevalue #fangkailow

One of FangKai Low 卢方凯 TikTok videos went viral few weeks back, with more than 200k views overnight (now at 355K views) which gotten the attention of a business editor. Joan Ng from SPH Media had reached out via Linkedin to turn that content into a business article. This experience reinforced the importance of personal branding. TikTok isn't just for the younger generation; it's a powerful tool for building a brand. When combined with LinkedIn, the potential to reach and engage with a broader audience becomes incredibly effective. Never underestimate the power of these platforms to boost your visibility and influence in the business world! You may watch this TikTok for your reference. https://lnkd.in/gyfyfkq3 www.vhrconsultancy.com VHR Consultancy #vhrasia #vhrcreatesvalue #welearnwesharewecreatevalue #fangkailow