Dentsu India’s Post

CXO Moves: Exec movements across WPP , Ola , Havas India, Unilever and others Executive moves in the world of brands and agencies. Read more 👇🏻 https://lnkd.in/dDyxsxEq #digitalmarketing #marketing #socialmedia #business #entrepreneur #branding #socialmediamarketing #contentmarketing #growthhacking #marketingstrategy #growthmindset #leadgeneration #sales #engagement #communitybuilding #influencermarketing #results #impact

Building a brand is a journey, not a destination 🌟 Today, I want to take a moment to reflect on this incredible journey. 📈 - Here's our story... 1️⃣ The Genesis: It all started with a vision—to generate 'real ROI' for every business. As a passionate digital marketer, I set out to realise this vision. 🌱 2️⃣ The Challenges: Every brand faces hurdles, and we are no exception. From tight budgets to market competition, the challenges were many, but so was our resolve. 💪 3️⃣ Investing in Growth: Taking risks is part of the game. I even sold my apartment to fund our international expansion, leading to the opening of our global office in India. 🌍 4️⃣ Team Expansion: What started as a small team has now grown into a family of more than 15 experts, each committed to affordably delivering results with expert marketing. 🤝 5️⃣ Diversity & Inclusion: We take pride in our diverse team, which includes an international workforce and women in senior roles. 6️⃣ Innovation & Tools: We've always been at the forefront of adopting new technologies and methodologies, from ROI calculators to cutting-edge marketing software. 🛠️ 7️⃣ Client Success: The true measure of our growth is the success of our clients. From local businesses to international corporations, we've made an impact across the board. 🏆 8️⃣ The Future: Our mission remains the same as we look ahead—deliver results with expert marketing affordably. The journey continues and we're excited for what's to come. 🌟 Thank you for being a part of this incredible journey. Here's to many more milestones and successes! 🥂 #MrDigitalJourney #BrandEvolution #TeamGrowth #DiversityAndInclusion #ClientSuccess #TheFutureIsBright #BrandingJourney #MrDigital

It is all about stories that talk to hearts and minds with a hint of- Connection, Innovation & Forward Thinking! With marketing constantly changing in today’s world, it is easy to get caught up in the race for approval and validation. I recently came across this post by Antonis Kocheilas from Ogilvy that effortlessly states how impactful marketing should be about real results and the risk of innovation. It means looking at strategy as a spring board for fresh ideas and creativity as a powerful investment that never stops paying out. One habit I found particularly relevant was ‘playing Legos, not Jenga’, symbolizing building on ideas collaboratively rather than tearing them down which facilitates not only a productive environment but also leads to more impactful outcomes. Additionally, the habit of saying 'Thanks a lot' instead of 'Thanks, but' how beautifully encourages a small shift in mindset that can make a huge difference in team morale and creativity. Last but not least, always progressing forward instead of settling for what has always worked best pushes us to keep innovating – It’s about using data in more than just understanding but seeing the possibilities beyond. #futureofmarketing #ogilvy #ogilvyindia #goldenprinciples

Mi3 this morning broke the news of dentsu ANZ's latest major restructure, with dozens more roles gone to make way for a single, consulting-style offer. There's much more to it, which you can read in this piece by Paul McIntyre and I!

Today marks a significant milestone at dentsu as we introduce our new client promise: Innovating to Impact. For over 120 years, innovation has been a core tenet of our offering – exploring new ways to reach, engage and nurture relationships with audiences. Dentsu is at the cutting edge of the industry, creating new ways of working and generating growth through the power of technology and creativity. Through innovation, we deliver the impact our clients need to drive growth in their businesses while also generating a positive effect on the industry, society, and the world. To learn more about what 'Innovating to Impact' means for our business, our clients and our people, click here: https://lnkd.in/eHv_deY5 #InnovatingtoImpact

Came across this interesting piece on the ‘new marketing’ norms, which talks about how the business landscape, once dominated by a handful of legacy brands is now packed with vibrant, innovative newcomers. These young brands are agile, daring, and driven by a deep understanding of the modern Indian consumer. They don’t just follow trends—they set them. As the founder of an integrated marketing agency, I have seen firsthand the incredible energy and resilience of these new players, who are not just selling products but also telling stories and building communities. Having closely worked with some of the new age brands, I can guarantee they are rewriting the rules of engagement, challenging the status quo, and, most importantly, connecting with their audiences in ways that were unimaginable just a few years ago. This surge of innovation means that the old ways of marketing simply won’t cut it anymore. We’re in a new world that demands new marketing. After all… It’s not about shouting the loudest.  It’s about creating genuine connections. #NewMarketingNorms #MarketingRevolution #StorytellingBrands #MarketTrends #RewritetheRules #BoldandBeyond

Wondrlab Network appoints Ritika Malhotra as head - digital Wondrlab India , India's platform-first martech network, has announced the appointment of Ritika Malhotra as the head of digital. Malhotra's last stint was at FCB Kinnect as VP – West, where she was responsible for the P&L for their largest region and leading solutioning for the brands managed from the region. On the appointment, Sanju Menon, chief operating officer, Wondrlab said, “We are thrilled to welcome Ritika to the Wondrlab Network. Her impressive track record, forward-thinking approach and leadership skills make her the perfect fit to lead our platform first thinking. Her key focus areas would be to create phenomenal value for our existing clients and shape the digital practice of Wondrlab to set new benchmarks. Her addition strengthens our team's capabilities and reinforces our dedication to pushing boundaries in the digital landscape by unleashing and delivering full-funnel solutions for our partners.” Read more👇 https://lnkd.in/d-uwCimY #digitalmarketing #marketing #socialmedia #business #entrepreneur #branding #socialmediamarketing #contentmarketing #growthhacking #marketingstrategy #growthmindset #leadgeneration #sales #engagement #communitybuilding #influencermarketing #results #impact

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Explore dentsu's groundbreaking brand proposition "Innovating to Impact", driving growth through transformative creativity, media, data, and technology, with a commitment to positive outcomes for clients and society. Read the Latest full News - https://lnkd.in/d32NgKve #martech #martechedge #brandproposition #creativity #data #businessgrowth #innovation #transformation #technology

To engineer true customer led growth, companies and brands need to facilitate the perfect marriage of creative brand marketing and the science of data-driven marketing that puts not only the customer, but talent, society and the planet at the center of everything. “Bringing creatives and techies together is some of the best moments that we have because that’s where new thinking comes to the fore and where the magic happens. If we can make that work properly, that’s when we’re going to deliver for customers and make progress in the world.” Tune into the fifth and final episode of the ‘In Concert with the Customer’ video series and watch Amanda St L Jobbins, global CMO and director strategic partners from Vodafone Business, and Nina Holdaway, managing director, marketing, Accenture Song (Accenture UK & Ireland), discuss how CMOs can deliver on both purpose and promise by balancing technology and creativity to embrace their human moment. Watch now: https://lnkd.in/eqESCUN6 #marketing #marketingtechnology #futureofmarketing #ad