A recent survey showed 46% of respondents avoided poorly reviewed products or services. 📉 Top reasons for negative reviews: Poor quality product/service: 72% Negative experience with a national company: 69% Negative experience with a small business: 66% Product/service differs from description: 66% 🌟 Top reasons for positive reviews: Good value for money: 84% Quality customer service: 83% Check out more insights from Marketing Tech: https://bit.ly/3z7hCEw
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Bad #customersurveys frustrate me. At best, they deliver unusable information; at worst, they expose a lack of rigor to our entire market and waste a precious interaction with them. Check out the three mistakes I found in just one survey question, and learn how each could have been avoided: https://lnkd.in/ekpW9tdi
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The 2024 J.D. Power U.S. Customer Service Index (CSI) Study results have been unveiled. Discover key insights and learn who's leading the way in customer service across industries in this year's comprehensive analysis. 👉 Read more: https://hubs.la/Q02pDBV30
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Latcham's Good Data Series Part 1: Navigating Rising Postage Costs. Discover solutions to mitigate rising Royal Mail rates with intelligent data-driven strategies. Read the article here: https://lnkd.in/g6U8mV_H
Navigating rising postage costs
blog.latcham.co.uk
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It’s a balancing act. Free text is rife with unactionable feedback, especially for B2B companies with complex / multi-product offerings. Something like ‘conversational feedback’ could be a game changer though, ex. recognize when a text comment isn’t detailed enough (‘product is bad’) and block the survey from proceeding to ask for more clarity.
An interesting observation about surveys: The more specific questions you ask… …the less meaningful the data becomes. When you ask customers to rate an aspect of your product or service, you get highly scripted answers. Turns out this is the worst way to gauge how customers actually feel about you. Instead, I’d recommend added free text responses to all your surveys. Have you ever made this change, and noticed a difference?
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The 2024 J.D. Power U.S. Customer Service Index (CSI) Study results have been unveiled. Discover key insights and learn who's leading the way in customer service across industries in this year's comprehensive analysis. 👉 Read more: https://hubs.la/Q02pDBTh0
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The 2024 J.D. Power U.S. Customer Service Index (CSI) Study results have been unveiled. Discover key insights and learn who's leading the way in customer service across industries in this year's comprehensive analysis. 👉 Read more: https://hubs.la/Q02pDzDG0
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The 2024 J.D. Power U.S. Customer Service Index (CSI) Study results have been unveiled. Discover key insights and learn who's leading the way in customer service across industries in this year's comprehensive analysis. 👉 Read more: https://hubs.la/Q02pDCwn0
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The 2024 J.D. Power U.S. Customer Service Index (CSI) Study results have been unveiled. Discover key insights and learn who's leading the way in customer service across industries in this year's comprehensive analysis. 👉 Read more: https://hubs.la/Q02pDPJ50
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The 2024 J.D. Power U.S. Customer Service Index (CSI) Study results have been unveiled. Discover key insights and learn who's leading the way in customer service across industries in this year's comprehensive analysis. 👉 Read more: https://hubs.la/Q02pDR8C0
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The 2024 J.D. Power U.S. Customer Service Index (CSI) Study results have been unveiled. Discover key insights and learn who's leading the way in customer service across industries in this year's comprehensive analysis. 👉 Read more: https://hubs.la/Q02pDyDV0
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