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Congrats to our founder Lulu Ge for being honored as one of the "20 AAPI Founders & Culture Creators Are The Future Of Beauty" ❤️

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Founder & CEO at Elix — We're hiring!

Incredibly touched and honored to make the list as #2 on Bustle’s AAPI founder list of 2024 alongside so many founders and creators I deeply admire. My journey back to my roots in rediscovering Traditional Chinese Medicine (TCM) and launching Elix has been deeply healing - not just for my hormone health but also in cultivating a deeper sense of identity and appreciation for the beauty and wisdom of Eastern heritage. In a Western society that places enormous pressure on all of us to conform and ‘fit in’, I’m so grateful for all the support and belief in a more holistic, East meets West approach to our health + wellbeing. ❤️ 🌿 Big thank you to Sarah Y. Wu for this beautiful piece and congrats to Shaz Rajashekar Kiku Chaudhuri Taran Ghatrora Bunny Ghatrora Blume Yanghee Paik Rael Útiles Beauty Amy Roe David Yi Kirin Bhatty Squigs Beauty byAVA and all the other incredible AAPI founders, creators and brands on this list and beyond who are passionately helping the world experience the beauty of our collective heritage! https://lnkd.in/dR5PXVey

Meet Bustle’s AAPI Beauty Class Of 2024

Meet Bustle’s AAPI Beauty Class Of 2024

bustle.com

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