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Many media buyers/performance marketers focuses TOO MUCH in the ad account. They focus to much on the numbers and the analytics. But not spending enough time on market research, how the customers are thing, how are the competitors advertising, and looking at the things that ACTUALLY works and mean something. It is good to look at the numbers and analyze, but do not get STUCK in only that.
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Stay ahead in 2024 by uncovering the top marketing channels with insights! 📈 Explore the trends and strategies shaping the industry landscape now. Click on the link to learn more: https://wix.to/tVR0cTk #MarketingTrends #MarketingChannels #DataAnalytics #IndustryInsights #TopMarketing #TopMarketingPlatforms
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Struggling to get a handle on your return on ad spend? You're not alone. In fact, 97% of marketing leaders face challenges using their available data to measure marketing impact across the fragmented media landscape. Download the new report from Wakefield Research to learn how organizations are driving more cohesive measurement in 2024: https://bit.ly/489EQ8M
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Is data informing your strategy? At #ShiftDigital, we provide deep insights into consumer behaviors, allowing you to tailor your digital marketing strategies for your current–and future–customers. https://ow.ly/fJEU50QkNXI #DataDrivenMarketing #SalesOptimization #DigitalOptimization #MarketingSuccess
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Foster Effective Strategy Development with Connected Publisher Saturation Reporting. Identify trends, gauge market dynamics, and understand competition to make informed decisions and chart a clear path toward advertising success. Learn more about Whitelist Data's Connected Publisher Saturation Reporting and unlock the power of strategic planning. #ConnectedPublisherSaturationReporting #AdvertisingStrategy #MarketingInsights #WhitelistData #IncreaseUserEngagement #BoostROI #OptimizeMarketingStrategy
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Did you miss Tuesday's webinar? Check it out on-demand, as industry experts from UPS, Advance Local, Lotame, Mindshare, The Trade Desk, and BlueConic discuss the future state of marketing and advertising and the steps you can take to future-proof your business. Discover: - Why first-party data is the lifeblood of current and future marketing and advertising strategies - How UIDs can serve as a vital link between various data platforms to enable more personalized marketing and advertising - Practical insights on how companies are already using first-party data and UIDs to inform paid media strategies and ensure success in a post-cookie landscape https://bit.ly/489pbHs
Last Call for Cookies: Navigating the Future of Marketing & Advertising | BlueConic
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💡In today’s fast-paced digital landscape, timely access to accurate consumer insights is crucial — but they’ve become increasingly more difficult to obtain. ⬇️ Check out our new blog post to discover how advertisers can take control of their data and overcome complexity hurdles. https://lnkd.in/eAxNqhJF Be sure to read Part 1 here too! 👇 https://lnkd.in/e9cCEaW6 #advertising #advertisingtechnology #marketinginsights #customerintelligence
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I'm interested to know what are your marketing and advertising forecasts for 2024? I'm collating what our CMOs tell me, what my contacts are telling me and what the trending stats imply to us. I'd love to get wider input into this and will post on here in the new year when I've compiled and validated all the feedback. So. Come on Linkedin family - what are your marketing and advertising predictions for 2024? #predictions #2024trends #2024predictions #advertisingtrends #marketingtrends2024 #marketingtrends
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President @ Infinity Marketing | Business growth partner | Marketing consultant | Asker of questions | Husband | Father | Enjoyer of bourbon | Poor, but resilient golfer
Do you want to win more business at the household level? E-mail addresses are the key to hyper targeted 1:1 digital media campaigns in today’s environment! We are seeing strong campaign performance for our clients utilizing platforms like The Trade Desk. #ctv #connectedtv #digitalmarketing
First-party data allows you to get more targeted results. 🎯 Hear more about the impact from Bo Rogers, President of Infinity Marketing.
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