Celebrating Excellence at ET Shark Awards! 🏆 Here are the standout winners: 🔹 Consumer Durables & Electronics: - Godrej Appliances & Madison World: Silver - Fireboltt & Flipkart Ads: Silver - Asian Paints & Madison Media: Gold 🔹 E-Commerce: - Britannia Industries Limited & Mindshare: Silver - Britannia Industries Limited & Mindshare: Gold 🔹 ED Tech: - TalentSprint: Silver 🔹 Education: - Lodha Genius Programme & Gnothi Seauton: Silver 🔹 Food Tech: - Swiggy Instamart & Havas Media Network Play: Gold 🔹 FinTech: - Ring: Silver - Razorpay & Infidigit: Silver - One97 Communications Limited (Paytm): Gold Congratulations to all the winners for their outstanding achievements! Know more: https://bit.ly/4ag0dXQ #ETSharkAwards #MarketingExcellence #InnovationInMarketing #CreativityUnleashed
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The Ambani’s 💰💰🤑 ! The Ambani Family has deftly navigated the business landscape by strategically positioning its ventures as challenger brands, engaging in direct competition with established counterparts. This positioning is evident across various sectors: 📍Jio vs. Airtel 📍Jio Cinema vs. Disney+ Hotstar 📍Tira Beauty vs. Nykaa 📍Ajio vs. Myntra This deliberate challenger strategy offers nuanced advantages in the contemporary business environment: 🔰Cost-Efficient Branding: The reliance on heavy VC investments in the past facilitates reduced spending on category awareness, providing a financial edge. 🔰Informed Innovation: Access to refined and filtered consumer insights minimizes the need for extensive trial and error, enabling the challenger brand to innovate with a higher degree of certainty. 🔰 Strategic Business Model: Leveraging the known return on investment (RoI) of industry pivots simplifies the business model for the challenger brand, contributing to a more streamlined approach. Interestingly, a recent Deloitte study underscores the effectiveness of the challenger approach which says that : 🔷 Challenger brands exhibit an impressive 12% annual revenue growth, overshadowing leader brands at a mere 2%. 🔷 Additionally, the average profit margin for challenger brands stands at 15%, outpacing the 10% of of leader brands. These figures highlight the astute business acumen behind the challenger brand positioning, providing a compelling perspective on the Ambani Family's business ventures. What is your thoughts on this ? Do you think the Ambani’s has navigated the business landscape ? #business #india #economy #marketing #businessmodel #brandsuccess #costing #world #growth #strategy #marketcap #innovation
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Lead Data Engineer | LinkedIn Top Voice🔝 2024 | Content Creator 👨🏫 | Writes to 💯K+ | 6X Azure Certified data engineer | I Love @ Data
Don't just target FAANG, here is the list of top 30 #product based companies data engineers can target in India 🎯...... Flipkart Myntra Paytm Swiggy Ola Zomato OYO inMobi Hike Freshworks Byju's Cure.fit Razorpay Udaan Policybazaar Dream11 Delhivery Grofers Rivigo MakeMyTrip Nykaa Cars24 Meesho BigBasket Snapdeal Lenskart FreshToHome Toppr NoBroker Eruditus Quikr RedBus PharmEasy #comment down your company name👇 hope this is "helpful" do follow Ajay Kadiyala ✅ #dataengineering #productbasedcompany #target #softwareengineering #top50
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Co-Founder & COO | Heading Partnerships & Collaborations | TapstartX - India's Digital-first Networking Platform for Entrepreneurs and startups | TISS | Ex-Rediffusion | Ex-Publicis
➡ "Mr. Kishore Biyani's quote, "Put the consumer first when creating products," means focusing on what customers want, not just what you like." ➡ This approach involves researching and understanding your target audience to meet their specific needs, which is crucial for business success. ➡ Mr. Biyani learned crowd management from the Tirupati temple, which efficiently handles large crowds during pilgrimages. He applied these principles to his retail business. ➡ He also finds inspiration in the small but significant aspects of Indian culture, which shape his innovative approach to retail and help him create products that connect with consumers. ⏩ The #series featuring Mr. Nikhil Kamath, titled "WTF is E-commerce: Kishore Biyani, Udaan & Meesho Founders Reveal What Sells and What Doesn't," delves into the complex world of e-commerce with insights from prominent figures in the industry. ▶ Kishore Biyani, often referred to as the 'father of modern retail' in India, Vidit Aatrey, the Co-Founder of the $5 billion e-commerce company Meesho, and Sujeet Kumar, the Founder of B2B industry leader Udaan, provide their perspectives on the art of selling. While they may not always agree, they collectively make the challenging task of selling products appear effortless. ▶ The series promises to deliver candid and in-depth insights, sometimes accompanied by passionate discussions, regarding why certain products succeed in the online market while others falter. ▶ It also sheds light on the triumphs and setbacks experienced on the journey to building multi-billion dollar businesses in the e-commerce sector. Ultimately, the series underscores the inescapable nature of e-commerce in today's world, where businesses must either engage in selling or become the ones being sold to. A must watch if you have missed it 🙌 #youtube #learnings #linkedin
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Did you know Tata and Reliance backed players are struggling in the quick commerce space?!🤯 That’s right! Reliance-backed Dunzo and Tata-backed Big Basket don’t even make up 5% of the quick commerce segment! On the other hand, newer players like Blinkit, Swiggy Instamart, and Zepto dominate the space! Do you think this trend will continue, let us know in the comments below 👇 And don’t forget to follow us for more such insights. #fipro #personalfinance #zepto #blinkit #bigbasket
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Excited to share my latest product teardown! Just dove deep into Nykaa's 'Writing a Review' feature, and the findings are 🔥! 🌐 Technological Marvel: Nykaa has leveraged cutting-edge technology to ensure a seamless experience. From robust backend infrastructure to personalized recommendations, every tap is powered by innovation. 🚀 User Experience Takes Center Stage: Navigating the 'Writing a Review' feature is a breeze, thanks to an intuitive interface. Multimedia integration adds a splash of creativity, making the user journey engaging and delightful. 🤝 Community Vibes: What sets Nykaa apart is its thriving community. Real-time interactions, likes, and comments create a dynamic space where beauty enthusiasts connect and share experiences. 🌟 Innovation Unleashed: Discover the unique aspects that make Nykaa's 'Writing a Review' feature stand out. From machine learning magic to insightful data analytics, it's a game-changer in the beauty e-commerce landscape. As a part of my NextLeap LIP Challenge, this is the third teardown. Hope you will like it. Feedbacks are welcome. #nextleappmfellowship
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Did you know Tata and Reliance backed players are struggling in the quick commerce space?!🤯 That’s right! Reliance-backed Dunzo and Tata-backed Big Basket don’t even make up 5% of the quick commerce segment! On the other hand, newer players like Blinkit, Swiggy Instamart, and Zepto dominate the space! What do you think could be the reason behind this? Let us know in the comments. And don’t forget to follow Finshots for more insightful content!
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Nykaa, the renowned beauty and wellness e-commerce platform founded by Falguni Nayar, recently made waves with its announcement of granting 4.05 lakh stock options under its Employee Stock Option Policy (ESOP) scheme. This strategic move, unveiled just before the eagerly awaited fourth-quarter financial results, underscores Nykaa's commitment to nurturing talent. As per the filing with the Bombay Stock Exchange Limited (BSE), the Nomination and Remuneration Committee of FSN E-COMMERCE VENTURES PRIVATE LIMITED Ventures Limited sanctioned these stock options, valued at approximately Rs 7.13 crore based on the current trading price of Rs 176 per share. Nykaa's venture into ESOPs since October 2022 reflects its proactive approach to attract and retain top-notch professionals in the fiercely competitive market. Similarly, Zomato, led by Deepinder Goyal, is also leveraging ESOPs to incentivize its workforce, with plans to introduce an additional ESOP pool of 18.26 crore options, equivalent to about 2% of its fully diluted outstanding share capital. This initiative aims to cater to the needs of senior management personnel at Blinkit over the next five years, highlighting the growing trend of ESOP utilization across industry players. #Nykaa #ESOP #EmployeeStockOptions #Zomato #Blinkit #TalentRetention #StrategicMove #startup77
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🇮🇳 India vs. 🌎 The World UPI, RuPay 💳 vs Visa & Mastercard boAt Lifestyle & Noise 🎧 vs Apple, Sony Haldiram 🍛 vs McDonald's & KFC Flipkart 🛍️ vs Amazon Ola 🚖 vs Uber Zomato, Swiggy 🍔 vs DoorDash, Grubhub BYJU'S 📚 vs Udemy Tata 1mg, PharmEasy 💊 vs Amazon Pharmacy & GoodRx Bharti Airtel Services, Jio 📶 vs Verizon & T-Mobile Infosys, Tata Consultancy Services 💻 vs Accenture Covaxin by Bharat Biotech 💉 vs Pfizer & Moderna CRED 🌟 vs MINT & Credit Karma Nykaa 💅 vs SEPHORA Lenskart.com 👓 vs EssilorLuxottica & Warby Parker 🔍 Share more examples in the comments 👇
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What is Co-Marketing? 🤔 Co-marketing is a strategic partnership between two or more companies that involves promoting each other's products or services. The goal is to increase visibility and sales by advertising to another brand's audience.🤝 #irctc Partners with Zomato The Indian Railway has teamed up with Zomato to expand #food choices for railway passengers via the E-Catering segment, improving their dining experience. 🚂 Ola and #Airtel Ola, a major ride-hailing service in India, collaborated with Airtel, a leading telecom provider. The partnership allowed Ola riders to pay using Airtel Payments #Bank and also set up Airtel 5G Wi-Fi in #Olacabs.🚖 Red Bull and #GoPro Red Bull and GoPro are a famous co-marketing pair. At the peak of the mania, they released a campaign in which Australian #skydiving legend Felix Baumgartner jumped from a balloon 24 miles up in the atmosphere. All of this stunt was #sponsored by Red Bull and captured by the GoPro helmet on his head. 🚀 How can we forget about Coca-Cola and PepsiCo 💥 #cocacola and #Pepsi, are rivals in the soft drink industry. They have engaged in mutually-targeted marketing campaigns to #compete with each other's product lines. However, they have also worked together on Super Bowl #advertisements.🔚 #comarketing #marketing #market #services #partnership #promoting #companies #cola #pepsi #marketing #marketingstrategy
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Are you aware that companies supported by Tata and Reliance are encountering difficulties within the quick commerce sector? That’s correct! Reliance-supported Dunzo and Tata-supported Big Basket barely constitute 5% of the quick commerce market! Meanwhile, emerging contenders such as Blinkit, Swiggy Instamart, and Zepto are taking charge of the sector! What factors do you believe might be contributing to this trend? Share your thoughts in the comments below 👇 And be sure to follow Pinnacle Fintech for additional informative content! #PinnacleFintech #ecommercebusiness #ecommerce #ecommercegrowth #ecommercefulfillment #blinkit #swiggy #zomato #zepto #bigbasket #tatagroup #relianceretail #marketleader
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