Evelyn Wang’s Post

Thank you, Glossy for this wonderful coverage on the launch of Silverist. It is truly an honor to be mentioned in your pages. I loved speaking to Tatiana Pile about the intention behind this brand and the inspiration for product development. Thank you, Jill Manoff, for your support! 🩶

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When former beauty executive Evelyn Wang stopped dying her graying hair in 2015, she didn’t think it would lead to launching a #haircare brand. But when she began to fully embrace her silver tresses, she noticed a white space, she said. “I was going through this process where I had my [hair color] stripped out, which weakened the hair I grew out, so I was looking for products that would work for me,” said Wang, who has worked in high-profile beauty roles at L'Oréal Professionnel Paris, Milani Cosmetics, #Neutrogena and The Estée Lauder Companies Inc. “There were a few older formulas, and there was a purple shampoo brand people were advising me to buy — it was the same brand people use on white dogs in dog shows. At that point, I was like, ‘There are a lot of people with gray hair, but there’s nothing on the market [for them].” Story by Tatiana Pile

With the launch of Silverist, gray hair enters the beauty conversation

With the launch of Silverist, gray hair enters the beauty conversation

https://www.glossy.co

Congrats Evelyn, will have to check it out

Christina Wong

Storyteller + Content Creator + Writer + PR Consultant + Community Connector 💮 Where culinary meets cannabis in unexpected ways

2w

Love love LOVE this! You've inspired me to love my grays and aging gracefully into my 40s.

Betsy Han

Beauty Partnerships @ TikTok | Ex-Sephora/LVMH, Shiseido, Herbivore

2w

Congratulations!!!

🤍🤍🤍🤍🤍

Nghi "Cindy" L.

Production Design in software, print, photography, and more

2w

congratulations, Evelyn Wang 🍾 i remember when we were both starting our silver journey: you, naturally, and me, unnaturally🤣. are you still seeing gloria?!

So excited for this 👏👏👏 Congratulations Evelyn Wang

Danielle Rivers

Director of Brand Marketing & Retail Sales

2w

Congratulations Evelyn Wang! So excited to see this come to life!

Laura Meyer

Founder of Envision Horizons | Forbes Next 1000 | Ex-Amazon | Mother

2w

Congratulations Evelyn Wang !! So proud!!

Alina Gonzalez

A visionary strategist with a forward- thinking and adaptable mindset, dedicated to shaping innovation strategies and creating products for diverse beauty brands across the globe.

2w

Congratulations! Wishing you all the success in the world!

Michelle Dyer

Driving Growth | Commercial and M&A leader

2w

Brilliant! Congratulations!!

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