Where to eat at a food court can be one of the most overwhelming decisions a hungry customer has to make.
But with Wallet Pass technology, there’s a greater chance they’ll walk up to your storefront over the others.
If you’re a business inside a populated food court, say at a major shopping mall, your Wallet Passes could serve as an in-person marketing tool more convincing than free samples.
Wallet Passes can send location-based push notifications as customers enter specific geofenced areas your business predetermines.
These notifications can range from general messaging to high-value discounts, those which serve to remind customers that they obtain unique value from choosing your business over another.
For example: if you own a coffee and café restaurant at the food court, and you’re competing against Starbucks and Dunkin, you could send a push notification to customers as they enter the mall, offering them a free coffee with any breakfast sandwich purchase.
This way, they’re more inclined to go to your café over others, because there’s a clear benefit and cost savings involved.
Once they arrive, all they have to do is show their Wallet Pass, scan their unique QR code, and reap the benefits they were conveniently reminded to claim.
Convinced of the Wallet Pass advantage? Then the only next step is getting integrated — and our team is here to help!
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