How is DNA sequencing being used to revolutionise the dyeing industry? 🔬🌈 The dyeing industry is one of the largest water consumers in the world, using over 5 trillion litres annually* and relying on petrochemical dyes and toxic chemicals, which are often dumped into rivers and lakes, causing severe pollution. To address these environmental challenges, our innovator Colorifix uses DNA sequencing of nature's own colours to create sustainable dyes, reducing the use of water and harmful chemicals! Their process begins by identifying the desired colour from nature. They then construct the DNA sequence responsible for that pigment and introduce it into a Colorifix microbe. The microbe, using the new genetic instructions, produces the pigment naturally, and is cultivated in a fermentor. This mixture is then used to dye fabrics directly, requiring fewer rinses than synthetic dyes and eliminating the need for additional specialised equipment or toxic chemicals. This innovative dyeing process, not only avoids toxic chemicals and heavy metals but does so while reducing water consumption by 77% compared to conventional dyeing for polycotton! Learn more about the innovator’s story, technology, challenges and successes and see how the innovation is driving tangible change in the industry. Read the full interview with Colorifix at https://lnkd.in/eVnExvGV #innovation #sustainability #sustainablefashion #goodfashionjourney #dyeing #sustainabledyeing Video Credit: Colorifix *CORDIS. "Project 873840 Reporting." European Commission, 2023.
This is awesome! I believe the next step could be focusing on the DNA sequencing of food waste, reducing waste and finding ways to reuse byproducts. For example, using grape skins after making wine, apple skins after cider production, or orange peels after preparing juice (which also contain antibacterial properties). This would help another sustainability challenge at the same time. Just some thoughts—keep up the good work! 🔥
Whizz Design
1mo
This is incredible! It's amazing to see how DNA sequencing and Colorifix's innovative approach are transforming the dyeing industry. Reducing water consumption and eliminating toxic chemicals are truly groundbreaking for environmental sustainability. Applause to Colorifix for pioneering such a revolutionary solution. Looking forward to seeing how this technology continues to make a positive impact...
Jennifer Jenkins
1mo
Game changer indeed. Are there any negative side effects, I wonder?
Love this
❤️🔥
Ayesha Anwar
1mo
Interesting!
Thank you for the endless support! We’re so grateful to be on the journey to transform fashion together with you 🙏🏼